This article comes from WeChat WeChat official account:Luming Literature Finance (ID: Luminglab), Author: Tan Yini, editor: Feng Cheng, original title: "China love women Love Mobile Games: No explosions after love", head source: "Love and Producer"

The origin of tidal current can always be traced back to an original source point. It may be a minute or a second, and it is this momentary yes or no that determines the direction of the tide.

In 1992, while the ancient online game "Oriental Story" swept across the Asia-Pacific region, a young man named Rao Ruijun entered Daewoo Information and began his day-to-day career as a code farmer.

In the context of Taiwan Province at that time, Rao Ruijun, who was knocking on the code, was dreaming of a distant star. It took him three years to turn his star dream into a line-by-line code-yes, this is the star volunteer series that was later regarded as Bai Yueguang by countless simulation game lovers.

In the 1990s, although there were many domestic classics such as Xuanyuan Sword, Legend of the Sword and the Chivalrous Man and Monopoly in Daewoo Information, the well-made Star Volunteer 1 still occupied a place, and its sales volume and reputation were superior to those of the same type at the same time.

The year before the release of "Star Volunteer 1", a huge storm was taking place in the Japanese game industry.

At that time, the mainstream view of both the game industry and the player group believed that games were for men, regardless of women’s feelings. Keiko Okawa, then the wife of the president of Japan Glory Co., Ltd., had a bold idea-I want to make a game for women.

This is not an easy task. It took Kawa Keyco ten years to form a women soldiers team "Ruby Party" that can make games, and in 1994, it launched the world’s first love women love game "Angelique".

The gameplay of "Angelique" is not complicated. Players cultivate intimacy by playing dialogues and tasks between the heroine and nine handsome men with different personalities, thus promoting the game plot.

But this game is like a deep-water bomb, which has aroused strong response from female players. Even crossing the ocean over Haiti has influenced the production concept of Star Volunteer 2, pushing the star volunteer series to another peak.

This is also the difference between Star Volunteer 2 and the first generation. The protagonist becomes a female role, and the original business ingredients are abandoned to focus on love and cultivation.

As one of the best love women love games in the game history, Star Volunteer 2 has become the target of many manufacturers to follow suit. However, Daewoo failed to continue its love women love characteristics in the later Star Volunteer 2000, but changed back to the male protagonist and non-leisure play, resulting in a great decline in word of mouth and popularity.

Even if Daewoo made up for it later and returned to the road of female protagonist and love in the sequel, it just happened that the prosperity of female games in Taiwan Province was fading away, and it was difficult to recover its old glory.

On the contrary, after the Millennium, the mainland has just ushered in a breeze of Japanese B-girl culture.

seed

Love women love game(Japanese: ぉとめゲ —ム)Also known as B-girl game, as the name implies, it refers to a simulation game that is specially developed for women and takes love fantasy as the main line. It belongs to one of the love women games and began to flow into Chinese mainland from Japan after the Millennium.

At that time, various B-girl forums appeared constantly on the Internet, such as "Wing Dream Dance Domain", where players could download the Chinese version of Japanese stand-alone B-girl games. Many women were obsessed with it, but there were few love women love games developed by domestic manufacturers.

This is directly related to the scarcity of female players in China. According to the 29th Statistical Report on China’s Internet Development, by the end of December 2011, China’s Internet penetration rate was only nearly one third, and among the 531 million netizens, the proportion of women was 44.1%, 11.8 percentage points lower than that of men.

Coupled with the stand-alone micro-type, the domestic end-game with high configuration and high operation requirements is the mainstay, and major game manufacturers are not optimistic about the female game market. Even if we attach importance to female players, it is only to attract male players, such as the marriage system launched by Fantasy Westward Journey in 2003.

At this time, the domestic efforts to develop love women’s stand-alone love games are mostly small studios that generate electricity for love. These studios are short of funds, personnel and technology, and the quality of the games they produce is also unsightly. It was not until 2012 that Taiwan Province and the Mainland opened two golden flowers of love women’s love game: A Match Made in Heaven and The Queen’s Growth Plan.

Perhaps this is the unevenness of the world. Also as a stand-alone game of love women’s love produced by a small studio, Taiwan Province’s A Match Made in Heaven not only has exquisite characters, full voice lineup and rich plot lines, but also spent nearly two and a half years polishing it attentively, which is simply a representative of top students.

The game background of "A Match Made in Heaven" is set in ancient times. Sima Lisu, the heroine played by the player, fled down the mountain because of a big disaster at her cousin’s wedding, but she accidentally fell into the trap of a suspected black shop. Through the dialogue, she opened a chapter of love with five beautiful men with different personalities.

Looking back to the mainland, at this time, the end tour is king, but the page tour has killed a way out. According to the data of GPC&IDC, the number of web game users in China reached about 271 million in 2012. According to the scale of netizens at that time, nearly half of netizens were playing page games that year.

Of course, this has something to do with the characteristics of instant play and simple operation of the page tour itself, but it is more due to the continuous innovation of the major web game platforms at that time. Among them, Queen’s Growth Plan, a high-quality love women love game produced by 4399, attracted a large number of early female players.

Players play the role of father in the game, set their daughters’ birthdays, zodiac signs and names, arrange trips to cultivate their daughters’ attributes, and reach 64 different endings in career or love after six years. It is worth noting that if you want to achieve a love ending with a specific man, you need to select the correct option to interact with him while meeting the requirements of the attribute point, which is difficult.

After these two games, China’s love women love game seemed to press the fast forward button, which ushered in a period of rapid development.

"orange light" era

The turning point occurred in 2013. This year, love women AVG game platform "Orange Light" was officially launched, and then two epoch-making love women mobile games, Miracle Warming and Love and Producer, were developed, and they were just established in Suzhou.

At the same time, the wave of mobileization under the empowerment of 4G technology has accelerated the expansion of the scale of female players-large screen, high resolution and full touch technology improve the user’s experience of operating mobile terminals, while 4G technology provides faster data transmission services, greatly reducing the entry threshold for games.

According to the report of Game Working Committee and talkingdata, the number of female players increased from less than one million in 2013 to 260 million in 2016, and the compound growth rate was as high as 50% between 2013 and 2016. In contrast, the compound growth rate of male players during this period was only 4.7%.

Orange Light was lucky enough to catch this ride. In the second year after its establishment, it launched the App, which made concerted efforts on the PC side and the mobile side. The number of users and authors kept rising, accumulating over 3,000 contracted authors, and the number of works published by platform authors also exceeded 1.2 million.

It was from 2013 that the love women love game of Orange Light began to emerge. In August, The Marriage Robbery of Crossing was launched. Although there are many defects in this trial of the suspected orange light love women love game, it still attracted many female players at that time.

What really made Orange Everbright a success was the interactive game of love women’s love in the entertainment circle, "The Star Way Shines in the Counter-attack", which was launched the following year. In the game, the player plays the heroine Su Orange in the entertainment circle, while trying to make a career through intrigue, while talking about love with the three male protagonists he met.

As soon as it was launched, this game was very popular. Not only did it have a series of commentary videos of bilibili’s famous UP master Xiaoyao San, but it was also filmed into a TV series of the same name three years later. Tencent video alone exceeded 2 billion broadcasts.

After the counter-attack, love women’s love games on the orange light have mushroomed, among which there are many excellent works. But what really impressed Luming Literature was the wife growth strategy, which was launched in 2016. Compared with the counter-attack, The Wife Growth Raiders adds more business cultivation elements, more like a "game" than an interactive story of love.

The story takes place in ancient times. In the game, the player plays the 13-year-old prostitute, Wen Luo. In order to achieve the goal of marrying a wife, it is necessary to strive to improve the five attributes of female popularity, speech, appearance, morality and reputation.

If there is a man who wants a strategy, he should also interact with him and cultivate intimacy to meet the requirements of the incident. After successful marriage, the game will not end, and the player will continue to play the role of a wife to manage family affairs until he dies of old age.

The most touching thing about this game is that players can not only choose their own love story, but also unlock the friendship story and family story through gifts, encounters, etc. Every character in the game has its own story, which is very wonderful and vivid.

It is with these love women love "interactive games" that Orange Light has made great achievements. According to the data disclosed at the 2017 Annual Meeting of Orange Light, as of December 2016, the registered users of orange light were close to 30 million, and the number of new authors increased by 190,000 compared with the previous year. The annual dividend income of authors was close to 20 million, which was a geometric multiple increase compared with the previous year.

Although the glory of the king and Yin Yang Shi, which were launched in the same year, were not specially designed and developed for female players, the proportion of female players exceeded that of male players. This began to make more R&D companies in China aware of the huge female market, while Orange Light ushered in an unprecedented crisis.

Crazy influx

Rain is coming, and the wind is building.

Before 2017, in addition to Orange Light, there were actually a handful of game manufacturers who were keenly aware of the urgent need behind the love mobile game in love women, China. Although orange light is good, it is not a professional game developer after all, and it is difficult to meet the higher-level needs of players. It is time for them to take the shot.

Agency or self-research? This is a problem.

Bilibili chose the former. After introducing Japanese B mobile games for the first time in 2015, it announced in 2017 that it would introduce A3! Full-fledged troupe. The folding of paper took two and a half years to launch the self-developed B-girl mobile game "Love and Producer" at the end of 2017.

To everyone’s surprise, less than two weeks after its release, this mobile game, which was not optimistic at that time, squeezed the glory of the king into the second place in the App Store free game list and became a frequent visitor in the top 10 free games list in China. And in just one month, it exceeded 7 million downloads, and the accumulated running water exceeded 200 million yuan, which was quite eye-catching.

At this time, the major game manufacturers only realized later: Is the consumption power of female players in China so great?

It may be more intuitive to explain with data. According to Mob Research Institute’s own model, the market size of love games in love women, China increased from 4.85 billion yuan in 2016 to 7.82 billion yuan in 2017, with a growth rate of 61.2%.

From the actual sales revenue, the consumption potential of female players can not be underestimated. After 2017, female users in China’s game market account for nearly half of the total users, but their contribution to the market revenue is less than a quarter of the overall game market revenue.

But what really forces major game manufacturers to make up their minds is the market where other game categories are gradually saturated. Taking MMO game category as an example, according to the data of F. Jost Sullivan, if the MMO is divided by the running water of self-research, the top5 game companies have carved up 58.3% of the market share, among which Netease ranked first, accounting for 33% of the market, far ahead of other companies.

However, the love women Love Mobile Games, which has no restrictions on gameplay and simple operation, is different. Because it wins by content and has obvious segmentation trend, it is difficult to form a competitive pattern of "one product dominates".

In addition, according to Toubao Research Institute, the average development cost of a love women love game is about 60,000 yuan. At present, ARPU(The profit that game companies get from each registered player)It is between 20 and 50 yuan, and has the trend of continuous improvement, with the characteristics of low investment and high return.

This is undoubtedly a tempting big cake for all game manufacturers. As a result, the entire China women’s game market was detonated, followed by wave upon wave of gold diggers.

Among them, Youzu.com and Netease took the lead, and launched love women’s love mobile games "Please the Broker" and "Meet the Cold Water" in 2018 and 2019, respectively, but neither of them caused much splash.

By 2020, according to the Game Teahouse, among the 23 love women games that will be launched soon or ready to be launched, 19 are love women love games, which shows that the popularity of love women love mobile game market is strong, but the works produced by both large manufacturers and small and medium-sized manufacturers have failed to surpass the previous work "Love and Producer".

According to seven wheat data, "Love and Producer" has always maintained a stable leading position in the best-selling list of App Store, while the other three love women love mobile games produced by big manufacturers fluctuated greatly and even declined.

Then, why is it difficult for China’s mobile game market to see such explosions as "Love and Producer"?

The explosion of dystocia

The reason is nothing more than two levels: developers and players.

For R&D companies, it is easy to get started with love women’s love mobile games, but it is difficult to produce high-quality products. Asi, who worked as a copywriter for nearly a year in a love game launched by a waist manufacturer last year, even said that the budget is limited, the innovation is limited, and the experience of R&D personnel is limited. How can we do a good job in love women’s love mobile game?

Yes,Nowadays, China’s love women love mobile game market seems to be full of flowers, but it has never been really valued by game manufacturers. Large manufacturers have no special projects to expand resources, while small and medium-sized manufacturers are unable to do so.

In addition, considering the problem of realization, it is difficult for R&D personnel to resist the pressure of users’ cognitive costs and break through the original model to make drastic innovations in the game.

In addition, love women’s love mobile game is mainly a light game, and the homogenization of gameplay is obvious, which will gradually evolve intoA three-piece assembly line with exquisite and handsome image, strong business ability, excellent voice and sweet pet plot.

As Mr. Qi Baishi said: "Those who learn from me live like I die." Therefore, it is difficult for the newly released love women love mobile game to surpass the previous one, and even it is very difficult to survive. As a result, the game project team where Asi belongs was dissolved due to the difficulty in realizing it. But not only their games, but also the same type of mobile games launched in the same period last year suffered a landslide.

The biggest problem is the lack of talents within the industry. The game industry is an industry with a serious imbalance between men and women. In 2018, the proportion of female employees in the game industry in China was only 27.3%, far lower than the female employment ratio of the whole society of 43.7% in the same period.

However, the thinking of women and men is completely different, especially in making love women’s love mobile games. According to the interview report of Game Grape to a game production team, male and female painters have very different definitions of cute pet image. For example, male painters may only know cats and dogs with big eyes when they are cute pets, while female painters will add some other dynamic dimensions.

More importantly, even women may not be able to make love games that are popular with women. Take AS’s project team as an example. Except for the two main strategies, all the other members are women, and they have failed to grasp the psychology of female players. This is because they have never played love women love games before, and they are all games that male players like.

It can be said that from talents to game makers, there are many problems, but players complain a lot. Aze, who has eleven years’ experience in love women games, said that the love women love games on the market are too similar, and the style of painting, the design of people and the plot are not very good, and the plot is the most important.

But the plot is the core competitiveness to attract female players. Different from male players, female players are more likely to be attracted by the plot in the game and even become dependent.

For example, Hades is considered to be a purely masculine action game in general, but based on the family problems among Greek gods, it designed dialogues with different NPCs and other complicated plot forms, which was unexpectedly loved and supported by many female players.

In addition to the plot, the sense of substitution is also the primary pursuit of female players. As a group with high vision and strong emotional needs, contemporary women have long been under pressure from family and society in love and marriage, but they usually can’t realize their imaginary life in the real world, so games have become the best outlet.

However, most love women love games on the market now set the protagonist’s personality and story in advance, which makes the players feel limited. So, how to break through the old model and let players get more freshness? New technology empowerment may be an answer.

Where is the way out?

In this regard, as the birthplace of love women’s love game, Japan has something to say.

Different from the mainstream game industry in China, which is a mobile game, Japanese console game culture is more popular, and VR and AR technologies have also been applied to love games in love women. For example, at the Tokyo Game Show in 2016, the developer Voltage unveiled a small game system of "sitting in a chair with VR glasses and being knocked by a handsome character’ chair’".

Although some well-known male-oriented game works at that time also contained similar functions, because this is the first love women love game with VR technology, it still caused a great topic and brought it into a brand-new and real "virtual boyfriend" evolution era.

In addition to "chair thump", the popular love women love game "The Imprisoned Palm" launched in the same year has also used VR technology since 17 years. Players can use the touch screen of the mobile phone to simulate the glass when visiting the prison in the "VR Meeting" held in Capcom’s entertainment facilities, thus realizing "meeting the imprisoned characters".

Here VR technology shows a sense of existence, there AR.(expanding reality)Technology has also begun to flow into love women’s game market, such as virtual digital character AR perfromers, who has been playing with fans at concert venues for 16 years, can respond according to their enthusiasm, and can chat with fans coming here.

If the above application of VR and AR technology is only a short experience or supplement. So if VR technology is really applied to love women’s love game, we have to mention the new work VR Boyfriend that Japanese game developer ILLUSION will launch this year against VR Girlfriend.

In this game, players can customize the appearance, hairstyle, muscles, clothes and even voice of their boyfriends, and then have an "adult coffee shop romance" with their own boyfriends from an intuitive first perspective. Although the image of the male protagonist in the released promotional film has been vomited by many players, it is considered that his painting style is too grave and rigid, but this does not prevent them from expecting this game.

Looking back to China, although it sounds very exciting to virtualize love women’s love game, due to the domestic game environment, game manufacturers have more abacus on 3D technology.

For example, the next-generation 3D love mobile game "Love and Deep Space" will be launched soon. From the preview, this game combines action and adventure elements in addition to love elements. In order to improve the sense of substitution, officials also said in Weibo that they are developing the function of squeezing the face of the hostess.

But folding paper is not the first person to eat crabs. As early as November 2019, Netease launched the 3D mobile game "Flowers and Sword". Although "Flowers and Sword" is not a love women love game in a strict sense, female players can pinch their faces for their characters, or upload photos to automatically generate characters, enhance their goodwill through interaction, and constantly unlock the plot.

It is worth mentioning that, although Flowers and Sword has many defects: for example, the 3D modeling of male characters crashed, which was vomited by many players, but it was still popular once it was launched. According to the data of Seven Wheat, the download volume and income in the App Store in that month were among the top ten in the rankings.

In addition to Netease, Tencent also made some moves on the way to 3D. Before Love Between Light and Night was officially launched, the official news broke out in Weibo, and a new 3D stand-alone work derived from IP will be recreated with its old worldview, which will be operated by the Northern Lights Studio, the production team of "A Mobile Tour with a Moon Sword".

Looking back at the history, love women’s love game has gone from being neglected to being sought after by capital in China, and the players have experienced the baptism from low-quality to high-quality works, so it is becoming more and more difficult to explode. Who can seize the opportunity to become the next Love and Producer in the 3D era? Let’s wait and see.

Reference source:

1. Game Collection "The History of China love women Game: We Need a Paper Man Husband"

2. Angelica-Baidu Encyclopedia

3. Bonfire Editorial Department "Lady B Games and Glorious Lady: Kawa Keyco’s Treasure for Video Games"

4.Neoromance, a 20-year course-Fami Interview with Ms. Kawa Keyco

5. Machine core "The Road of the Female Emperor: This is the story of Kawa Keyco, one of the glorious founders"

6.RealCoolGirl "Do you want to raise a Kimura Takuya to fall in love? 》

7. [Masterpiece Collection 01] The world’s first love women game _ ゜゜゜つロCheers ~-bilibili

8. Star Volunteer 2-Life Guide Encyclopedia

9. The interactive reading platform with more than 55 million registered users may become a new IP source | Tencent _ Sina Finance _ Sina.com.

10. Starting MMO market: Netease’s self-research accounted for 33% of the total, and Top 5 company divided nearly 60% of the total.

11. The development history of "love women Game" for more than 20 years-Part.3-GameRes Hot Money Network

12. The thunder is loud and the rain is small. It’s really difficult to play love women games _ Game Gyro.

13. Where is the blind spot in love women’s game market? | Game gyro

14. Female players are changing the game industry.

15. Changes and Prospects of love women Mobile Games (I): Analysis of User Attributes and Prospect of Derivative Market

16. Toubao Research Institute "Overview of China Women’s Game Industry"

17.mob Research Institute "Research Report on Her Games in 2020"

18. TF Securities’s "Internet Media: The trend of fine products will not change, and we will pay attention to the breakthrough in the segmentation field"

19. Summary after the player experienced 11 stand-alone B-girl games: This stand-alone game lost to the mobile game _ China.

20. mantis finance "2020 becomes the first year of the domestic B-girl game", and the gods of the big manufacturers fight? 》

This article comes from WeChat WeChat official account:Luming Literature Finance (ID: Luminglab), Author: Tan Yini, Editor: Feng Cheng

　　Cctv newsAccording to WeChat WeChat official account of Beijing Center for Disease Control and Prevention, on May 1 this year, we will have a five-day holiday! This also means that we will face high travel! Peak! Period!

　　At present, the epidemic situation in COVID-19 is still prevalent in different degrees in different parts of the world. The epidemic situation in our city and the whole country is sporadic, but Covid-19 has not disappeared, and its spread among people still persists. At the same time, some areas are also popular with infectious diseases such as influenza and dengue fever.

　　During the May Day holiday, the mobility of people increases. The more crowded the place, the more you can’t ignore health protection!

　　01

　　Go out to play and plan your trip in advance.

　　1 Go out to play and plan your trip in advance, make an appointment and travel at the wrong peak; Pay attention to the travel tips of relevant professional departments and understand the epidemic situation of diseases in destination countries and regions.

　　If you feel unwell, especially the elderly, pregnant women and special people with chronic diseases, it is recommended to ask a professional doctor to evaluate your health before deciding whether to travel.

　　3 If go on road trip needs to make a good travel strategy in advance to avoid fatigue driving.

　　02

　　Attention to personal hygiene

　　1. Develop good personal hygiene habits; Observe cough etiquette, pay attention to hand hygiene, pay attention to weather changes, and increase or decrease clothes at any time; In case of bad weather, try to reduce travel.

　　It is suggested that the elderly, infirm people and children should pay more attention to personal protection and try to avoid crowded and polluted places.

　　03

　　Wear a mask scientifically

　　1 situations or scenes where masks should be worn:

　　★ During the positive period of novel coronavirus antigen or nucleic acid detection.

　　★ During the period when fever, sore throat, cough, runny nose, muscle aches, fatigue and other suspected novel coronavirus infection symptoms appear.

　　★ When a cluster epidemic occurs in the community or school where you live, work or study.

　　★ When going to a medical institution for treatment, accompanying, accompanying or visiting.

　　★ When migrants enter places where vulnerable people are concentrated, such as pension institutions and social welfare institutions.

　　★ During the working period of public service personnel such as medical care, catering, cleaning and security in key institutions such as pension institutions, social welfare institutions and child care institutions, schools and off-campus training institutions.

　　2 When taking public transport, it is recommended to wear a mask when entering a closed environment and crowded places.

　　04

　　Pay attention to food safety when going out.

　　1 Be careful when eating during the journey, pay attention to food hygiene and drinking water hygiene, and don’t drink raw water. You should eat in a regular restaurant with a food business license. Advocate healthy lifestyles such as "public spoons and chopsticks" and "separate meals".

　　2 it is best to carry food with sealed packaging when dining outdoors; After opening the package, the food should be eaten as soon as possible, and do not eat foods and drinks that are spoiled and exceed the shelf life.

　　3 Do not pick and eat wild mushrooms and wild plants.

　　05

　　Take precautions to avoid mosquito bites

　　Attention should be paid to preventing insect bites and insect-borne infectious diseases during travel. Try to avoid sitting and lying for a long time in the main habitats of insects, such as grassland and Woods.

　　If you need to enter, you should pay attention to personal protection and wear long-sleeved clothes; Tighten your trouser legs or stuff them into socks or shoes.

　　06

　　Avoid close contact with animals.

　　Do not provoke strange pets such as stray dogs. Once bitten, you should go to the designated rabies vaccination clinic to thoroughly clean and disinfect the wound, vaccinate and inject anti-rabies immunoglobulin if necessary.

　　2 Try to avoid entering the habitat of wild birds and contact with dead livestock.

　　07

　　If you feel unwell, seek medical advice in time.

　　Pay close attention to symptoms such as fever, cough, diarrhea and rash, and go to a regular hospital in time when the symptoms get worse.

　　When seeing a doctor, wear a mask and tell the doctor about his travel history to help the doctor diagnose.

　　Tips

　　Different groups of people in our city

　　There is still a gap in the level of immunization in Covid-19.

　　In the previous epidemic, people who have not been infected and have not completed COVID-19 vaccine immunization still need to be vaccinated to improve their protection.

　　Studies at home and abroad show that three or more times of antigen stimulation, including virus infection, will produce better protective effect.

　　The protective antibody in human body decays with time. In order to improve the population’s group immunity to Covid-19 and fill the gap of immunity level among different populations, the following personnel need to be vaccinated with COVID-19 vaccine.

　　COVID-19 vaccination sites in all districts of Beijing can go to official website of Beijing CDC to check the information publicity of COVID-19 vaccination sites in all districts.

Chinese has a soft spot for big cars. A car with large volume and space can not only bring a strong atmosphere, but also bring a comfortable ride environment to consumers. There are many choices of cars now, as we said today. Now let’s follow Xiaobian to see what it has done.

Let’s take a look at the appearance of the Audi RS 5 first. The front of the Audi RS 5 is relatively handsome, and the grille uses a three-piece shape, which looks simple and generous. Headlights are very delicate and pretty, but the shape is quite young and fashionable. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, automatic steering, delayed closing, rain and fog mode and so on. Come to the side of the car, the car body size is 4717MM*1866MM*1371MM, the car uses sharp lines, the car side looks very soft, with large-sized thick-walled tires, the overall visual effect is very solid. In the rear design, the Audi RS 5 rear line is individual, the taillights look very hard-core, and with the unique exhaust pipe, it is still relatively avant-garde in general.

Sitting in the car, the interior style is very simple, and the overall design of the gas field is still in place. The car looks very good outside the steering wheel. It is made of genuine leather and has an atmospheric shape. Take a look at the central control. The car is equipped with a touch-sensitive LCD central control screen, which makes the interior design quite layered and meets the aesthetic standards of most consumers. Let Xiaobian introduce the dashboard and seats. The car is equipped with a clean and refreshing dashboard, which is very eye-catching. The car uses leather seats, equipped with functions such as electric adjustment of auxiliary seat, electric adjustment of seat with memory, and seat proportion tilting, which has good support and comfort.

Audi RS 5 is matched with an automatic manual transmission (AT) gearbox, with an acceleration time of 3.9s seconds per 100 kilometers. The power performance is good and it is completely OK for daily use.

Audi RS 5 space performs well, and the leg head space is quite comfortable, bringing a better ride experience. In addition, the car is equipped with fatigue warning, anti-lock braking (ABS), LED daytime running lights, brake assist (EBA/BAS, etc.), brake force distribution (EBD) main driver airbag, co-pilot airbag, side airbag curtain, front side airbag and other safety configurations.

After reading this car, I believe you have a general understanding. Such a car with the right price can meet the daily practical needs, and it doesn’t take much thought to maintain it at ordinary times, and the price is good.

　　This year’s 23rd tropical storm "Fete" weakened into a tropical depression at 9 o’clock this morning in Jian ‘ou City, Fujian Province. At 9 o’clock, its center was located at 26.8 degrees north latitude and 118.4 degrees east longitude, with a maximum wind force of 7 (16m/s) and a minimum pressure of 998 hectopascals.

　　It is estimated that "Fete" will move to the south-west direction at a speed of 15-20 kilometers per hour, and its intensity will continue to weaken.

　　Because the intensity of "Fete" is obviously weakened and the wind force near the center is very small, the Central Meteorological Observatory lifted the typhoon blue warning at 10 o’clock this morning, but its residual circulation will still cause heavy rainfall in Jiangsu, Anhui, Shanghai, Zhejiang, Jiangxi, Fujian and other places. Please continue to pay attention to the subsequent wind and rain impact caused by "Fete".

　　In addition, the No.24 strong typhoon "Danasi" has been strengthened into a super typhoon at 8 o’clock this morning. At 8 o’clock, its center is located on the northwest Pacific Ocean about 850 kilometers east of Taipei, Taiwan Province, China, which is 25.2 degrees north latitude and 130.2 degrees east longitude. The maximum wind force near the center is 16 (52 meters per second), the lowest pressure in the center is 935 hectopascals, and the radius of the 7-level wind circle is 350 kilometers.

　　It is estimated that Danas will move to the north-west direction at a speed of 25-30 kilometers per hour, and its intensity will be maintained or slightly strengthened. From this afternoon to night, "Danas" will move into the southeastern part of the East China Sea.

　　Affected by cold air, Feite and Danasi, there will be 7-9 winds in the southern part of the Yellow Sea, most of the East China Sea, the Yangtze River estuary, Hangzhou Bay, the coastal areas of Zhejiang and Shanghai from this afternoon to tomorrow noon, among which the winds in some sea areas are 10-12, and the winds in the nearby sea areas where Danasi Center passes can reach 13-16; There are heavy rains or rainstorms in central and southern Jiangsu, southern Anhui, Shanghai, Zhejiang, northeastern Jiangxi and northern Fujian. Among them, there are heavy rains (100-150 mm) in parts of northern and western Zhejiang, southeastern Anhui and northeastern Jiangxi.

(Source: Editor of Central Meteorological Observatory: Shi Long)

　　Some time ago, Lu Wei, a graduate of Beijing Institute of Technology, returned to her hometown and became a directional Selected Graduates in Guangxi Zhuang Autonomous Region. Talking about this choice, she said: "With the help of the national funding policy, I successfully completed my studies. I am duty-bound to return from my studies and build my hometown. "

　　Like Lu Wei, thanks to the increasingly sound student financial aid system, more and more students are no longer out of school because of family financial difficulties, but also get incentives for self-improvement and all-round development. The reporter learned from the Ministry of Education that at present, China’s student financial aid has realized the combination of multiple policies of "award, assistance, loan, exemption, diligence, supplement and reduction", with an annual subsidy of 160 million people and an annual subsidy of more than 290 billion yuan.

　　The system is more complete

　　All classes, all schools and all students with financial difficulties from families are fully covered.

　　Fu Huiping was born in a remote mountain village in Hongya County, Meishan City, Sichuan Province. In 2012, her father was accidentally injured at the construction site, resulting in lifelong disability, which made the poor family worse.

　　"Just when we were most embarrassed, the care of the party and the government came quietly." Fu Huiping said that during junior high school, on the basis of the "three exemptions" policy of compulsory education, she enjoyed an annual living allowance of 1,250 yuan for students from poor families and an annual education poverty relief fund of 2,000 yuan. During senior high school, I will enjoy 3,000 yuan of state grants and 1,500 yuan of educational poverty relief funds every year.

　　With the continuous support, Fu Huiping was able to study with peace of mind. Last year, she was admitted to Sun Yat-sen University with excellent results. At the same time, she received a subsidy of 5,000 yuan from 1000 yuan and Yucai Education Foundation for freshmen, and applied for a student loan.

　　"Along the way, I remember everyone who helped me and every student fund." Fu Huiping said: "I want to turn care into the driving force to move forward, study hard, and pass on love and hope."

　　To protect people’s livelihood and warm people’s hearts, student financial assistance is related to education equity and people’s livelihood well-being. In recent years, from the establishment and implementation of the pre-school education funding system, to the exemption of tuition and miscellaneous fees for students with financial difficulties in ordinary high schools, to the establishment of national scholarships for secondary vocational schools, and the introduction of national funding measures for college students to enlist in military service, the scope of student funding has gradually expanded and the scale has steadily increased, achieving three full coverage of the funding policy "all classes, all schools and all students with financial difficulties in families".

　　Not long ago, the Notice on Adjusting and Perfecting the Relevant Policies of Student Loans was issued, which clearly stated that the maximum loan amount per student per year of national student loans would be increased by 4,000 yuan, the interest rate of national student loans would be reduced by 30 basis points, and the commercial student loans for graduate students would be carried out at the same time. The relevant person in charge of the Ministry of Education said that with full consideration of China’s economic and social development and the changes in students’ needs for assistance, the funding policies for each school section will be gradually improved.

　　"China’s student financial aid policy system includes not only the policy of helping the poor, but also the policy of rewarding the excellent and encouraging and guiding. The introduction, adjustment and improvement of each financial aid policy have been fully investigated and demonstrated, which not only draws lessons from international common experience, but also considers China’s economic and social development, and strives to solve the urgent problems of the people, fully demonstrating the characteristics of China." Ding Xiaohao, a professor at Peking University Institute of Education, said.

　　Help is more accurate

　　Big data analysis has become a staff assistant for student financial assistance.

　　Li Yafeng, from Zhangbei County, Zhangjiakou City, Hebei Province, was both excited and anxious when he received the admission notice from Xi ‘an Jiaotong University: "There was a rainstorm and flood disaster this summer, and our family suffered serious economic losses. I don’t know if I can apply for a difficult subsidy in a situation like mine? "

　　When I was at a loss, the phone call from the school counselor solved the urgent needs of Li Yafeng’s family. "Before entering the school, the teacher gave me a detailed introduction to the funding policy, and guided me to apply for a special subsidy for disaster relief and apply for a student loan. At the time of registration, students will be admitted through freshmen ‘ Green channel ’ I entered school smoothly, and the school also distributed necessary daily necessities such as mattresses. " Li Yafeng said that these cares made him feel very warm.

　　In the process of student financial aid, how to ensure that no one is left behind, that no student is dropped out of school because of family financial difficulties, and how to put every penny into practice and play its role? "Accuracy" becomes the meaning of the title.

　　"Precision funding should be supported by informationization, so that data can become a staff assistant for student funding." Sun Zao, deputy secretary of the Party Committee of Xi ‘an Jiaotong University, introduced that the school has set up a big data analysis and service platform, comprehensively opened up the business systems of 16 departments, including academic work, teaching, enrollment and employment, and built a multi-dimensional and full-cycle growth file for students, so as to accurately depict students and accurately identify the aided students. For abnormal situations such as sudden changes in consumption habits, decline in academic performance, irregular attendance and rest, through early warning information, counselors and class teachers are reminded to follow up in time to carry out difficult subsidies, academic counseling, employment counseling, psychological assistance and other related work.

　　Accuracy is the inevitable requirement and the basic method of student financial aid. Henan province has fully implemented the national funding system, implemented the data periodic reporting system, realized the informationization of funding management, and also developed a facial recognition supervision system to promote the funding into the "one card" distribution of benefiting the people and farmers; Peking University opened the Yanyuan sailing project to help the funded students in a grid way, so as to realize the cross coverage of the financial aid managers and sailing instructors for students with financial difficulties; Zhongnan University of Economics and Law encourages faculty and staff to integrate home visits of poor students into work such as out-of-town investigation, exchange and discussion, social practice, etc., and strive to improve the accuracy of the identification of funded objects … … Schools around the country take measures to ensure that student financial assistance is fairer and more efficient.

　　"Starting from formulating the basis for identification, refining the working procedures, and establishing a comparison mechanism, we can accurately identify the aided students, find the accurate base, use technical means to carry out smart funding, and use big data analysis to carry out invisible funding. Nowadays, the accuracy and timeliness of the implementation of student financial assistance policies have been significantly enhanced." Ding Xiaohao said.

　　Cultivate more comprehensively

　　Attach importance to the improvement of students’ comprehensive quality and ability

　　Some time ago, Liu Liwen, a student of Beijing University of Posts and Telecommunications, participated in a theme social practice that impressed him deeply. During the 10 days, the team members came to Tibet, made an investigation in the border villages in Lajiao Township, Luozha County, carried out patriotic propaganda in rural primary schools, and patrolled the border with border guards and border guards … …

　　"I come from a remote township in Sichuan. As a beneficiary of the student financial aid policy, I have the opportunity to come to the frontier and witness the development, changes and prosperity of the motherland. I am very grateful to the country and the school, and I will work harder, be more tenacious and be more active in my future study and life." Liu Liwen said.

　　"It is one of the important goals of our student financial aid work to let students enter the society, go deep into the front line, understand the national conditions and people’s feelings, and cultivate the feelings of home and country." Alice Chan, director of the Financial Aid Center of Beijing University of Posts and Telecommunications, said that the school has gradually established an all-round and diversified financial aid and education system to ensure that every aided student has a secure life, motivation to learn and a platform for development.

　　In recent years, student financial aid has gradually extended from security to development, and the aided students have developed in an all-round way. Schools all over the country integrate socialist core values into scholarship selection, grant application, student loan handling, work-study and other links, carry out in-depth inspirational education, gratitude education and honesty education, focus on cultivating students’ spirit of striving for Excellence, glorious consciousness of labor and self-improvement quality, and guide students to establish a correct outlook on success, employment and values.

　　At the same time, under the guidance of the subsidy policy, "solving difficulties — Educating people — Become a talent — A virtuous circle of feedback has gradually taken shape. Hundreds of thousands of aided normal students have devoted themselves to rural basic education, which has improved the quality of rural teachers; A total of 750 thousand college graduates have taken root in the central and western regions, hard and remote areas and old industrial bases, optimizing the structure of grassroots cadres and professionals; A total of 1.76 million people have enjoyed state funding for military service (including direct recruitment of non-commissioned officers), which has promoted the modernization of national defense and the army.

　　"Student financial aid must adhere to the people-oriented principle. While doing a good job in economic assistance and life assistance, we should pay more attention to students’ quality training and ability improvement, give more support and help in study and study, provide and create more opportunities in social practice, and provide more guidance and help in employment and entrepreneurship." The relevant person in charge of the Ministry of Education said that it should be a higher pursuit of student financial assistance to make every child grow into a talent and realize his life dream.

　　(Zeng Yuxi participated in the writing)

　　For human beings, love is an endless topic. What is love? Everyone may have different opinions, but there is no denying that true love is a power to make people better.

　　Speaking of cars, people subconsciously think of cold steel and hard-core industries. Euler, a new energy car that loves women more, is committed to being a romantic alien in this industrial world and deeply rooted "love" in the brand gene.

　　On August 20th, Euler Auto "Better for Love", together with many online and offline users, witnessed the launch of the 400,000th complete car of Euler, and the latest achievement created by the brand and users, the 2023 Good Cat & Good Cat GT Mulan Edition, was also listed at the same time, with a limited cash benefit of 129,800! On the same day, it coincided with the fifth anniversary of Euler’s founding. Euler, who grew up with users, not only invited users to visit the park, punch cards and interact, but also linked online users with 8 hours of live broadcast activities to witness the important moment of the brand and share a feast of love.

　　400,000 love, condensed in a moment: Euler’s 400,000 th car rolled off the assembly line.

　　Euler has always regarded users as the first driving force for brand growth. Brands talk to global users with love as the world language, and carry forward the power of "more love" with practical actions.

　　Because of "more love", it is loved, and Euler Auto has gained the love of more and more users. In this activity, Euler welcomed the 400,000 th vehicle off the assembly line, and connected directly to Great Wall Motor Taizhou Smart Factory to witness this special Euler good cat driving out of the factory with users. Taizhou factory is the eighth largest vehicle production base built by Great Wall Motor in China and the strategic core of East China market, and is regarded as the "intelligent new engine" of Great Wall Motor’s new energy strategy. Relying on such a high-standard production system layout, Euler continues to provide users with high-quality and high-value automobile products. The automobile products under the brand have fully covered the A0-class to B-class market, which not only created a new category of women’s automobiles, but also gave them a new definition from a new perspective, creating more big items with a better life for women to travel.

　　Perhaps, the weight of love can’t be calculated by numbers, but Euler walks with 400,000 gentle forces with sincerity. In order to break the prejudice of cars against female consumers, Euler broke away from convention and became the first car brand in the world to clearly support women, focusing on the women’s car track. To this end, the Euler brand redefined the women’s track with technology and created the world’s first 1080 women’s safety architecture — — Warm technology makes "female car" not only a marketing amulet, but also a technical moat.

　　Because of love, Euler saw the bloom of "genius mother"; Because of love, Euler joined hands with women to run the marathon of life; Because of love, Euler is willing to bend over to be the stage … … Euler firmly stands with women and works with users to build a feminine charm culture, witnessing the vitality, elegance, courage and exquisiteness of contemporary women, so that every bloom has strength. In Euler’s user base, the repurchase rate exceeds 26%, the referral rate exceeds 31%, and the proportion of female users exceeds 75%. The brand is deeply recognized and affirmed by the majority of users. At the same time, today’s Euler has already gone abroad, heading for 87 countries and regions around the world, talking to users around the world with love as the world language, and letting the world see the power of tenderness.

　　As the leader of the new track for women’s cars, Euler has no fear of becoming a "lone warrior" in the industry. The brand was born in wonder, but also grew up in doubt and created new miracles, which made people see that in the world of cars, there are not only hardcore, parameters and competition, but also tenderness, delicacy and love. The 400,000th vehicle rolled off the assembly line, which means that the Euler brand will soon have 40 copies of support from users. There are 8 billion people in the world, and 400,000 of the 8 billion people may be small, but it is the love from users that makes the Euler brand more emboldened and more confident.

　　For the sake of love, the 2023 Good Cat & Good Cat GT Mulan Edition was launched with a limited time cash benefit of 20,000 yuan.

　　As early as this year’s Shanghai Auto Show, the Euler brand started the recruitment of "Good Cat Co-creation Officer" and received many valuable suggestions from users in the past four months. The newly listed 2023 Euler Good Cat and Euler Good Cat GT Mulan Edition are the latest achievements created by Euler and users, and they are also the witness of Euler’s love with users.

　　Relying on the forest ecological R&D system of Great Wall Motor, Good Cat and Good Cat GT are equipped with the high-performance permanent magnet synchronous motor developed by Great Wall Motor, which is stronger, faster and quieter. While continuing the high quality of "Three Good" cats, the performance of the new car has been improved in an all-round way. It can achieve the maximum power of 135kW and the peak torque of 232N·m, and the acceleration of 0-50km/h takes only 3.5s, which is faster, more energetic and more powerful in the middle section, making it easier for both high-speed driving and urban commuting. At the same time, its maximum climbing degree is increased by 9% to 38%, and it can be more comfortable to go uphill and downhill, so it is possible to travel more when unlocking. Combined with user feedback, the new car has achieved better NVH performance, and can have better quietness when sitting in the car, bringing users a more comfortable and pleasant driving experience.

　　In addition, Euler brand pays attention to young people’s love for exquisite camping. Both Good Cat and Good Cat GT are equipped with V2L external discharge function, and the discharge power can reach 3.3 kW. In the wild, it is easy to use coffee machines, induction cookers, even projectors and other plug-in devices to easily meet the electricity demand of a family camping. Imagine that you can sit around with friends and family under the stars, watch a movie, enjoy a concert, or pick up a long-lost electric guitar and "roar" with your companions, from the city to the countryside, from high-rise buildings to castle peak, just by 2 hours’ drive.

　　In order to better give back to users, Euler brand has launched a cash discount of 20,000 yuan and free installation of charging piles for Good Cat and Good Cat GT! The 2023 Euler Good Cat 401km honorable model, the national suggested retail price is 149,800 yuan, and the price is 129,800 yuan after limited time; The 2023 Euler Good Cat 501km honorable model, the national suggested retail price is 165,800 yuan, and the price is 145,800 yuan after limited time; The 2023 Euler Good Cat GT Mulan Edition is a 401km honorable model, with a suggested retail price of 153,800 yuan nationwide and a price of 133,800 yuan after limited time. At the same time, the subscription users of Good Cat Honor can enjoy the external discharge function of V2L worth 2999 yuan for free; The good cat GT with V2L function has come standard, and you can also choose the intelligent assisted driving optional package at a 50% discount price!

　　Users are always Euler’s precious wealth and the source of power to support Euler’s continuous progress. Insisting on joining hands with users and "creating for love" also makes Euler’s products better and better. Better understanding of the user’s product strength upgrade, more people-friendly prices, and greater concessions are the most authentic feedback from Euler to users.

　　From the past to the present, from 0 to 400,000, Euler has been practicing the promise of "more love" with practical actions. Euler brand regards love as a long-term cause and sincerely pays tribute to trust. In the future, Euler will also continue to walk with users, work hard for dreams and career together, and work with thousands of "her" in Qian Qian to love and be better. (Photo: Provided by Great Wall Euler)

　　Red Net News April 28th(Reporter Wang Heng He Qing Photography Li Changhong Xu Shijie Li Saifeng) The new era calls for new actions and a new journey to write a new chapter. In order to welcome the 20th Party Congress, on the morning of April 28th, the 2022 "Praise China" online comment contest with the theme of "New Era, New Journey and New Youth" was officially launched in Changsha, Hunan Province, and entries were collected for the whole country.

　　The event was jointly sponsored by the Network Communication Bureau of the Central Network Information Office, the Network Social Work Bureau of the Central Network Information Office, the Ideological and Political Work Department of the Ministry of Education, and the Propaganda Department of the Communist Youth League Central Committee. It was hosted by the Network Information Office of Hunan Provincial Party Committee and implemented by Hunan Hongwang New Media Group. The purpose of the activity is to further promote the high-quality development of online comments, vigorously carry forward the main theme of the times, spread the positive energy of the network, lead the majority of netizens to share the same fate with the motherland, and further unite the majestic power of unity and forge ahead, so as to create a good online public opinion atmosphere for the party’s twentieth victory.

　　Yang Haodong, member of the Standing Committee of Hunan Provincial Party Committee and Minister of Propaganda Department of Hunan Provincial Party Committee, announced the official launch of the contest.

　　According to the organizer of the contest, online comments are an important part of Internet content construction, which is related to the clear cyberspace. It is necessary to strengthen ideological guidance and guide the public opinion to the ballast stone; Focus on rallying people’s hearts and draw concentric circles of struggle and forge ahead; Sharpen patriotic feelings and sublimate the new "sound" state of patriotic expression; Adhere to integrity and innovation, and create a new hotspot for creative expression. It is necessary to inspire and guide young people with great achievements in the new era, and give play to the communication advantages of new media to attract and unite young people. It is expected that netizens will actively participate in the contest, eulogize the times and cheer for the people.

　　The contest welcomes the participation of the vast number of online commentators, especially young authors, and looks forward to launching a large number of masterpieces and discovering and cultivating more outstanding online commentators.

　　The collection scope of the contest works includes online commentary works that meet the requirements of the contest collection and have not been publicly released, and online commentary works that have been publicly released on various websites and platforms in China from August 1, 2021 to June 30, 2022. Individuals can participate in the competition independently, or they can be recommended by party and government organs, enterprises and institutions, media websites and social organizations. After the collection of works, expert judges will be organized to carry out multiple rounds of evaluation, and 100 outstanding works, 300 finalists and 30 outstanding organizational units will be selected from the entries.

　　At the launching ceremony, responsible comrades of the Network Communication Bureau of the Central Network Information Office, the Department of Ideological and Political Work of the Ministry of Education, and representatives of relevant experts and commentators delivered speeches by video. Responsible comrades of relevant departments in Hunan Province and representatives from the media attended the launching ceremony.

　　According to the activity arrangement, April 28th to June 30th, 2022 is the time for collecting works, and the contestants and units can submit their works through official channels such as official website (https://hpzg.rednet.cn).

　　[News link]

　　New era, new journey, new youth

　　2022 "Praise China" Online Comment Contest Solicitation Announcement

　　In order to effectively promote the high-quality development of online reviews, vigorously carry forward the main theme of the times, spread the positive energy of the network, and more unite the majestic power of forging ahead, the 2022 "Praise China" online review contest was officially launched, and now the entries are collected for the whole country.

　　I. Theme of the event

　　New era, new journey, new youth

　　Second, the organization

　　Organizers: Network Communication Bureau of the Central Network Information Office, Network Social Work Bureau of the Central Network Information Office, Ideological and Political Work Department of the Ministry of Education, and Propaganda Department of the Communist Youth League Central Committee.

　　Organizer: Network Information Office of Hunan Provincial Party Committee

　　Executive unit: Hunan Hongwang New Media Group

　　Third, the direction of collection

　　Guided by the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, around the historic achievements and changes in the development of the party and the country in the new era, combined with the reform and innovation practices in various industries and fields in various places and the great changes in people’s production and life, we face up to concerns and make rational comments, and deeply explain the great advantages of the party’s leadership and the Socialism with Chinese characteristics system through empathetic perspectives, profound and unique thinking and warm strokes. Vividly interpret the theoretical logic and practical logic behind extraordinary achievements and happy life, and vividly present the surging weather of the motherland’s galloping development and the prosperous times of Chinese children.

　　Fourth, the collection time

　　April 28th to June 30th, 2022.

　　V. Scope of solicitation

　　1. Publicly released works: online review works that were publicly released on various websites and platforms in China from August 1, 2021 to June 30, 2022 and met the requirements of the contest collection.

　　2. Unpublished works: online commentary works that meet the requirements of the contest and have not been publicly released.

　　Sixth, the collection method

　　The declared works include three categories: text comments, video comments and comic comments, which were collected online through the contest in official website (https://hpzg.rednet.cn).

　　1. Self-declaration: individuals can declare and upload their own works through online collection channels, and the number of works in the same category should not exceed 3.

　　2. Organization declaration: Party and government organs, enterprises and institutions, media websites, social organizations, etc. can declare and upload works by organizing recommendation through online collection channels, and each unit recommends no more than 20 works. When submitting, you need to attach a scanned copy of the organization recommendation letter stamped with the official seal of the unit.

　　VII. Solicitation requirements

　　1. Correct orientation, profound conception, clear viewpoint, rigorous logic, fluent expression and seeking truth from facts;

　　2. Innovative discourse forms and presentation forms, which are suitable for network communication and have strong appeal and communication power;

　　3. For literary works, it is required that the long review articles should not exceed 3,000 words and the short review articles should not exceed 1,200 words; Video works require ordinary video to be within 8 minutes, short video to be within 3 minutes, and the format is MP4 and MOV, not exceeding 800 m; Random review works require cartoons to express opinions, pictures with short text explanations, etc., in JPG； format;

　　4. All works must be copyright-free, and the contestants agree to authorize the organizers of the competition to use the rights of reproduction, information network dissemination, adaptation and assembly of the entries.

　　Eight, award setting

　　1. 100 outstanding works (including about 60 works of words, 30 works of videos and 10 works of random comments);

　　2. 300 short-listed works (including 180 works of words, 90 works of videos and 30 works of random reviews);

　　3. 30 outstanding organizational units.

　　IX. Activity Flow

　　1. Start the solicitation. The 2022 "Praise China" online comment contest was launched in the whole network, and the channels for submitting works were opened for online collection.

　　2. Qualification review. Take a combination of technology and labor to remove works that do not meet the requirements of applying for qualification, and form a preliminary evaluation list.

　　3. Preliminary evaluation. According to the evaluation rules, the Preliminary Evaluation Committee selected 1000 works to form a re-evaluation list.

　　4. Re-evaluation. The Re-evaluation Committee selected 300 works according to the evaluation rules, and after verifying the authenticity of the declared information, a final evaluation list and a shortlist of works were formed.

　　5. Final evaluation. The final evaluation committee selected 100 outstanding works and 30 outstanding organizational units according to the evaluation rules, and publicized them through the contest in official website.

　　6. Release the results. Hold the release ceremony of the results of the 2022 "Praise China" online comment contest.

　　The right to interpret the activities of this contest belongs to the organizer.

The richness of a car configuration is related to the user’s car experience, so many people are concerned about its configuration today. Not much to say, let’s take a look.

First of all, from the appearance, the front face of Model Y has improved the grade of the whole vehicle and looks very sporty. Coupled with the sharp headlights, the grade of the whole vehicle has been improved. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Come to the side of the car, the car body size is 4750MM*1921MM*1624MM, the car uses sharp lines, giving people a very tough feeling, with large-sized thick-walled tires, giving people a very capable feeling. In terms of the rear end, the overall shape of the rear end echoes the front face, and the taillights give people a very tough feeling, and the shape is avant-garde.

Coming into the Model Y car, the interior of Model Y adopts a simple and generous shape, which highlights the layered effect. The steering wheel of the car is well designed and made of genuine leather, which gives people an impulse to control it. Let’s take a look at the central control, with a 15-inch touch-sensitive LCD central control screen, which makes the interior design quite layered, and the overall design of the central control is remarkable. The dashboard and seats are also eye-catching. The dashboard of this car presents a tough design style and looks very unique. The car adopts leather-like seats, which are wide and thick, improving the riding experience of drivers and passengers.

The Model Y is 357KW, the total torque is 659N.m, and the maximum speed is 250 km/h.

The space performance of the Model Y trunk is OK. If there are large items during the trip, you can put down the rear seats to expand the space. At the same time, the car is equipped with anti-lock braking (ABS), LED daytime running lights, brake assist (EBA/BAS, etc.), braking force distribution (EBD), traction control (ASR/TCS, etc.), main driving airbag, co-pilot airbag, side airbag curtain, front side airbag and other safety configurations.

Do you have the urge to buy a car after reading the whole article? Let me make a summary. This car has been introduced almost before, and I believe many users who buy a car have taken a fancy to its comfort and practicality.

This article comes from WeChat WeChat official account:CC weekly (id: cancer-weekly), Author: Zhang Yujiao (tenured professor of The University of Texas MD Anderson Cancer Center), original title: "Exclusive | These five groups of people cannot be vaccinated! Chinese scholars analyze the top ten problems of Pfizer vaccine, with the title from vision china.

Core summary

1. On the 10th local time, the US Food and Drug Administration（FDA）With 17 votes in favor, 4 votes against and 1 abstention, COVID-19 Vaccine Group decided thatThe benefits of using Pfizer /BioNTech COVID-19 vaccine in adults aged 16 and over outweigh the known risks, and the COVID-19 Vaccine Team of FDA recommended that Pfizer’s COVID-19 vaccine be approved.This means that the last obstacle has been cleared before the COVID-19 vaccine goes on the market in the United States.

2. The vaccination effect of tumor patients receiving chemotherapy and radiotherapy and patients undergoing bone marrow and organ transplantation needs to be studied. People who have been infected should also be vaccinated, but it is not recommended for pregnant women to be vaccinated. Patients with a history of severe allergies should also be carefully vaccinated.

3. At present, it can only be concluded that COVID-19 vaccine is valid for more than half a year.As for how long, we have to wait for the data to speak. According to the current state(Including the titer and maintenance of antibodies in early studies)It may be a year or so, I hope it will be longer.

4. The extent to which COVID-19 vaccine can reduce the chance of spreading virus after vaccination needs further study. Therefore,After vaccination, you need to wash your hands, wear a mask and be socially isolated.

On December 8th, the world’s first Pfizer COVID-19 mRNA vaccine was inoculated in the UK after the third phase clinical study confirmed its effectiveness. The 90-year-old lady told the media at the vaccination site with a strong British accent: "This is the best thing that has happened to me, both effective and free!" . The second vaccinator is an 80-year-old man. His name is William Shakespeare, and he has the same name as the great British writer.

On the same day, after three weeks of investigation, FDA issued a review statement: Pfizer vaccine has no safety concerns, and the effective rate can reach 52% after the first vaccination, and the effective rate will rise to 95% after the second vaccination, and the vaccine can significantly reduce the number of critically ill patients. FDA(US Food and Drug Administration)Decided to submit it to the expert Committee on vaccine efficiency and safety outside the FDA for public hearing, and the whole hearing will be broadcast live on national television.

By 30 FDA independent committees on vaccine efficiency and safety(composed of vaccine experts, doctors and representatives of the public)The hearing will be held from 9: 00 am to 5: 45 pm on December 10, US Eastern Time and December 11, Beijing Time.(Tubing, live broadcast by Twitter). Members of the Committee reviewed tens of thousands of pages of information in advance. After a heated debate, 17 votes in favor and 4 votes against the emergency use of Pfizer mRNA COVID-19 vaccine for adults over 16 years old.

At the hearing, Pfizer released detailed data for the first time. People over 16 years old, including those over 55 years old, have chronic diseases.(including heart and lung disease, cancer history)Those who have a history of HIV, HBV infection but have been controlled are all enrolled in the third phase of the study.

About side effectsMild to moderate discomfort at the inoculation site is very common. Moderate systemic reaction is about 18%, and serious side effects are less than 5%. The research is still going on, and the FDA requires Pfizer to submit updated information to the FDA in January until two years later.

About efficiency95% of the total protection efficiency occurred 7 days after the second inoculation. The protection efficiency of people of all ages and races is above 93%. It has a good protective effect on the history of basic diseases, including cancer.

At the hearing, the safety hazards such as patients with obvious immune deficiency, patients with severe allergic reactions, pregnant women and children were discussed. At the same time, the possibility of transforming mRNA into DNA and reducing the possibility of human-to-human transmission are discussed, and suggestions for future research are put forward, including further research on asymptomatic infected people.

The most controversial issue is whether teenagers aged 16 and 17 can be vaccinated, because there are only more than 100 people in this group in the study.. Some members are opposed to vaccinating teenagers aged 16-17, which is the main reason for voting against it. However, the FDA insists that because many 16-and 17-year-old children in the United States have started working in supermarkets, it is more dangerous.

On December 17th, another mRNA vaccine(Moderna Modena)An FDA hearing will also be held and approval is expected.

After nearly a year of long suffering, people finally saw the dawn. The British media said that "we are vaccinated with hope". However, in the face of more than 1.5 million lives lost around the world, we can’t help but sigh "too late". However, it is worrying that more than 37% of the American people are not willing to be vaccinated at present. They questioned"So soon? Is it safe? ！”

Take the United States as an example. Up to now, more than 15 million people in the United States have been infected with COVID-19, and nearly 300,000 people have lost their lives. The second wave of epidemic has just broken out in autumn and winter. Recently, there are 200,000 new cases and more than 2,500 deaths in the United States, far exceeding the first wave in July this year! At this exponential growth rate, if there is no vaccine and effective social isolation, the probability of each American being infected in 2021 will exceed 50%! Each of us should ask ourselves, should we be vaccinated, infected naturally, or locked up at home?The answer is obvious, we have no choice!

At present, nearly one million people have been vaccinated with four vaccines in China. However, the side effects of Pfizer vaccine, such as severe allergy, and whether some immunocompromised people, such as children, cancer patients, organ transplants, pregnant women and AIDS, can be vaccinated, and who can be vaccinated, have also become consistent issues and choices faced by China and the United States. However, the problems encountered in the vaccination of Pfizer vaccine and Modana vaccine in the United States and the United Kingdom will also serve as a reference for the China vaccine that will be widely vaccinated in the future.

First, who will be vaccinated first? What is the final goal?

According to the discussion results of CDC on November 30th, the order of COVID-19 vaccination is as follows:

First batch(From 15 December): frontline medical staff(20 million)And the elderly in nursing homes(millions).

So far, Pfizer will provide 40 million doses of vaccine before the end of the year; Moderna will provide 20 million doses before the end of the year.

Second batch(From January next year)Social necessities, including police, postmen, firefighters, dieters, school teachers, cleaners, food processors, etc.(nearly 90 million). Old people over 65 years old(fifty million).

The third batch: ordinary people(From March next year)It is estimated that more than 100 million people.

The fourth batch: young people and children under the age of 16(From May next year): tens of millions.

MD Anderson medical staff were among the first to be vaccinated. The hospital has subdivided the first batch of personnel:

At present, the Texas government has announced the distribution number of the first batch of Pfizer vaccines in major hospitals. MD Anderson Hospital will receive nearly 5,000 doses of COVID-19 vaccine on the 14th.(two doses for one person), should be able to supply all the clinical medical staff of 1a with vaccination.(The hospital has nearly 1,000 full-time doctors, more than 20,000 full-time employees, and nearly 30,000 people for further study.).

Goal:Strive to reach 70% vaccination rate after June next year, and promote group immunization.(95% effective rate x70% vaccination rate =66.5% immunization rate). In other words, we should stick to wearing masks and social isolation until the end of June next year.(Biden asked people to hold on at least until the end of April). Clear goals, but a long way to go! What should developing countries do if developed countries plan like this?

Figure/COVID-19 vaccine samples developed by Pfizer and BioNTech.

Second, should cancer and other patients with immunodeficiency, or people with severe allergies be vaccinated?

Should cancer and other patients with immunodeficiency, or people with severe allergies be vaccinated? At present, in the third phase of clinical research, tumor patients receiving chemotherapy and radiotherapy, or patients with bone marrow and organ transplantation, HIV, etc., are not allowed to participate in the study because of potential immunosuppression. Therefore, the effect of these patients after vaccination is still a research problem. Related research is being prepared.Generally speaking, if radiotherapy and chemotherapy have stopped for more than one year, cancer patients can consider vaccination.

In addition, two cases of obvious allergic reactions occurred in the population vaccinated in the first week in Britain. Therefore,Experts warn patients with a history of severe allergies to be carefully vaccinated.

3. Should children and pregnant women be vaccinated?

In the current clinical study, neither pregnant women nor children under 12 years old were enrolled. Therefore,Vaccination for pregnant women is not recommended at present. As for teenagers and children(under 16 years old)No further data on safety and effectiveness will be available until May next year.

Fourth, should people who have been infected with COVID-19 be vaccinated?

For people who have been infected,Because the recently reported cases of secondary infection and natural immunity may only last for 3 to 6 months, and the immunity produced by natural infection is weak, they should be vaccinated.

5. How long can immunity last after vaccination?

Since most of the third phase of vaccine research began in July this year, the longest observation time is less than half a year. Therefore, we can only conclude that the validity period is more than half a year at present. As for how long, we have to wait for the data to speak. According to the current state(Including the titer and maintenance of antibodies in early studies)It may be a year or so, I hope it will be longer.

6. After vaccination, will it spread the virus to others? Do you still need to wash your hands, wear a mask and be socially isolated?

At present, the effective rate of mRNA vaccine is 95%, which means that the difference between the number of patients with symptoms accounts for the percentage of the number of patients with symptoms in the control group compared with the random control group that did not receive the vaccine. This is a standard algorithm widely accepted by epidemiology, and it is also a standard index of vaccine listing in the international community, not an invention of a manufacturer. Both Pfizer and Mardner’s vaccine trials rely on patients’ self-reports, and subsequent confirmation tests will only be conducted if there are related symptoms. Therefore, this calculation does not include asymptomatic patients; Secondly, the difference between the two groups in transmission to others has not been detected yet.

Can the vaccine reduce the chance of transmission to others? Scientifically, it should be, but the degree needs further study. Therefore,After the vaccination, it is not necessary to wash your hands, wear masks and be socially isolated. Let’s stick to it for a while and wait for further data.Moreover, the vaccine is not 100% effective, in case you belong to the 5% ineffective population!

Figure/Relevant data of Pfizer vaccine

7. How many times should I be vaccinated? What are the side effects?

Current vaccines all requireInoculate twice. If you only plant it once, the effect will be greatly reduced. Moreover, there must be an interval of three weeks between two times.(Pfizer)Or around.(Mardner). At the same time, the vaccine from the same manufacturer must be vaccinated, even though they are all mRNA vaccines.

As for the side effects, it is a three-point poison. It is an ideal to cure all diseases without side effects; More accurately, it is a fantasy; Be strict, it’s nonsense!

This year, according to the recommendation of CDC in the United States, I have been vaccinated against influenza.(once a year, inactivated vaccine)And herpes zoster vaccine.(Protein vaccine, over 50 years old, administered twice). COVID-19 vaccine is expected to be vaccinated in late December. I don’t have much discomfort after getting the flu vaccine. However, every time I have been vaccinated with herpes zoster vaccine, I have intermittent fever for more than 24 hours, and sometimes fever also causes my whole body to tremble, and my arm is red, swollen and painful for nearly a week. However, I know that these are normal phenomena and belong to mild and moderate side effects.

Based on the available data, most of the side effects of COVID-19 vaccine last for 1-2 days. Common injection site pain, erythema/redness, or fatigue.（Moderna）9.7%, Pfizer（Pfizer）3.8%, fever, chills, muscle aches（ Moderna）8.9%, joint pain（Moderna） 5.2%, headache　（Moderna）4.5%, Pfizer（Pfizer） 2%。

Long-term side effects need to be followed up in the fourth phase after marketing.

Judging from the information released,MRNA vaccine appears severe(three degrees)The side effect was severe fatigue, accounting for 3.7%. Overall, it is very safe.Mild and moderate discomfort similar to a cold is very common and normal. Please be patient!

Figure/After the first vaccination, patients will get a card to remind them to get the second vaccination on time.

8. Will the new virus mutation affect the effectiveness of the vaccine?

The answer is possible. For example, the mutation rate of influenza virus gene is high, so a new vaccine against influenza in that year should be vaccinated every year. And AIDS has always been because the virus mutates too fast, so far there is no vaccine.

Fortunately, according to the current epidemiological survey, Nature Communications magazine published an article in November this year to study 46,000 cases of COVID-19 virus from different periods around the world, and found that the probability of COVID-19 mutation is relatively low because of its unique proofread inspection mechanism, which is undoubtedly the gospel of the vaccine. At the same time, the mRNA vaccine can be modified according to mutation and then reproduced, which is much easier to operate than the terminal protein vaccine. For example, the gun has been built, just need to modify the structure of the warhead.

9. Why should vaccine storage be at MINUS 70 degrees?

Pfizer vaccine needs to be stored in a freezer at MINUS 70 degrees Celsius for a long time, and it can only be stored in a refrigerator at 2 ~ 7 degrees Celsius for 5 days. Moderna vaccine can be stored for a long time in the freezer at MINUS 20 degrees, and can be stored in the refrigerator at 2 ~ 7 degrees for one month. The reason why RNA is sensitive to temperature is that it is easy to degrade with the increase of temperature. Moderna vaccine is relatively thermotolerant, which may be related to the composition and structure of its lipid carrier. This partly explains that the side effects of Moderna vaccine seem to be a little high.

AstraZeneca’s vaccine is an adenovirus strain, which requires lower temperature and can be stored for half a year at 2 ~ 7 degrees. And is suitable for developing countries.(Note: Freund’s temperature F is used in American charts). However, the comprehensive effective rate of AZ vaccine is about 70%. Subgroup analysis showed that the effective rate of the first low dose group was 90%. However, because this group of people is young.(under 50 years old)And it is not designed in advance. Therefore, it is recognized by the industry as 70% efficient.

Photo/Pfizer is building a "frozen farm" the size of a football field to store vaccines in Kalamazoo, Michigan. Pfizer’s vaccine must be stored below the ultra-low temperature of 70 degrees.

X. Why do Britain and America prefer mRNA vaccine?

On December 2nd, Britain took the lead in approving Pfizer’s vaccine and started vaccination on the 8th. Today, the vaccine has also been approved in the United States, and it is expected to start nationwide vaccination on the 15th. On the 17th of next week, the FDA of the United States is very likely to approve the mRNA vaccine of Moderna, and it is possible to start vaccination on the 22nd. Apart from the fact that these two viruses first completed the phase III clinical randomized study, what factors made the world look at the mRNA vaccine with new eyes?

Thirty years ago, I transferred from tumor immunology research to a brand-new field of tumor gene therapy. At the MD Anderson Cancer Center in the United States, my colleagues and I spent seven years constructing a retrovirus, adenovirus and nanoliposome-mediated anti-cancer gene transformation mode and animal tumor model, which not only contributed to the first patient’s cancer gene therapy in human history, but also made a Nasdaq-listed company. I have published more than a dozen papers myself, won two patents for gene therapy, and obtained a doctorate in tumor biology within four years. After that, I decided to return to the clinical front line and started five years of standardized training for clinical oncology residents.

Retroviruses have the longest gene transformation rate and maintenance time, but unfortunately they will be integrated into the DNA of human hosts. Some scholars are worried about the possibility of cancer. At present, this gene transformation method has been rarely used in cancer treatment.

Adenovirus will not be integrated into human DNA, but it is toxic to cells and will cause immunity to adenovirus vectors. This may explain the side effects of AstraZeneca COVID-19 adenovirus vector vaccine and the change of the initial dose to the effective rate.The high dose of the first vaccination may stimulate a stronger immune response against adenovirus vector, which may affect the results of the second vaccination. Therefore, it is better to use a low dose for the first time).

However, nanotechnology liposome itself has little influence on the immune system, and the general mRNA will not be reverse transcribed and integrated into human DNA, but it will express the protein to be transmitted in human cells for a short time.(For example, COVID-19 spinous protein activates the immune response and then gradually subsides), the best security. However, I used DNA plasmid at that time; Because DNA is much more stable. At that time, everyone knew that RNA extraction and preservation were very difficult, and there was no precedent for successful transformation of mRNA gene.

Gene transfer with COVID-19 spinous protein mRNA as the main body mediated by lipid carrier can avoid errors and potential side effects in the process of DNA transcription, so that spinous protein can be efficiently expressed in human cells in a short time, and the immune response of the body can be activated, which can produce specific antiviral antibodies and immune killer cells more effectively than natural infection. Although the gene expression is short-lived, activated B cells and T cells have their own memories, which can destroy or inhibit the virus for a long time. At the same time, this mRNA will not reverse transcribe into DNA, and will not be integrated into the host DNA, which is safe and reliable.

For decades, the method of mRNA gene transfer has been a dream of scientists. Katalin Kariko, the founding partner of Moderna, the inventor of mRNA technology and a Hungarian-born American scientist, has been on the bench for 40 years, and was originally prepared to set up Moderna to engage in mRNA cancer vaccine. As a result, a Cheng Yaojin COVID-19 was killed halfway.

When scientists in China announced the gene sequence of COVID-19 on January 10th this year.(including spinous process protein)Later, the researchers in the United States and Germany changed hands, but they were unwilling to plant flowers and flowers. Fortunately, this spinous protein was finally proved to be a good immunogen of COVID-19, and COVID-19 mRNA vaccine appeared on the scene. This is an important breakthrough in human science and technology, and it is also the result of the joint efforts of scientists from all over the world.

In contrast, inactivating virus vaccine is a mature method, and this traditional method is adopted in the annual influenza vaccine. Its research and development success rate is high, so it is widely used. However, it is difficult to control the temperature during inactivation, which brings some difficulties to quality control. Therefore, the production capacity is limited. At the same time, the added chemicals will also bring some side effects.

Generally, the effective rate of inactivated influenza vaccine is between 50% and 70%. At present, the early toxicity and antibody positive rate of domestic COVID-19 vaccine with inactivated vaccine as the main body and adenovirus vector have been reported. Volunteers can tolerate mild and moderate side effects, and the antibodies are positive after injection. However, positive antibody does not guarantee that it has sufficient protection. The effective rate must be obtained in the three-phase randomized study with control group. Because the epidemic situation in China is well controlled, the corresponding research must be carried out in other countries with high incidence.

Up to now, the epidemiological efficiency of the strict phase III clinical randomized study of vaccines in China has not been reported, and the world is eagerly awaiting it. I believe the final conclusion will be heard in the near future.The advantages of inactivated vaccine and adenovirus vector vaccine are that they are less affected by temperature, easy to store and transport, and more suitable for developing countries.

Due to the potential advantages of technological innovation and high antigen purification and expression, such as improving vaccine efficiency and productivity and reducing side effects, when the effective rate of mRNA COVID-19 vaccine reached 95%, the industry unanimously hailed this major breakthrough. More importantly, there are almost no seriously ill patients among the vaccinators.

Many people think that this is the arrival of God’s grace! Developed countries such as the United States and Britain have booked the products of these two companies in advance. China’s Fosun Company also signed a cooperation agreement with Pfizer and has completed the first phase of clinical trials. It is expected that the related Phase 2 will be launched in China soon.(Non-random)Clinical research to obtain the approval of China FDA.

Figure/A nurse and patient in California. In many parts of the United States, the pressure on the health system has been overwhelmed and is on the verge of collapse at any time.

Although American health insurance and the government will pay the cost of vaccination, another difficulty is that more than 37% people in the United States are not at ease with the vaccine and are not prepared to vaccinate immediately. In this regard, three former presidents of the United States, Bush, Clinton and Obama, said that they would vaccinate under the observation of the media at the first time as a platform for vaccine safety.

Because the vaccine is for normal people, it is not a "medicine", not to treat patients, but to prevent diseases. Meanwhile, for COVID-19 vaccine, the population to be vaccinated is billions of healthy people, including children.Therefore, its safety must be much stricter than that of "medicine".Therefore, if time is not pressing, all new vaccines should wait for a long time.(more than 2 years)The data will be finally approved. But in the face of a serious epidemic, this is irrational. The regulations that allow emergency use are designed for this situation.

At present, FDA requires that the last patient should be observed for at least 2 months after entering the Phase III clinical study to ensure that there are no serious acute side effects. Moreover, regulators must strictly control the use of these new vaccines from the beginning. The initial use of these vaccines is limited to those who need them most-doctors, nurses, other health care workers, and the elderly in nursing homes. Regulators also need to continue to closely monitor the side effects of vaccines already on the market.(so-called Phase IV Clinical Study). With the accumulation of data in the first two months of next year, the range of vaccinators will be further expanded.

The development of human society always strives for survival first, and then for improvement and perfection.

When the hopes of the whole world are pinned on the COVID-19 vaccine, the hardest work has just begun. We know that the best antiviral function of the vaccine will not be realized until two weeks after the second vaccination.In other words, for most people, December this year, January and February next year will be the darkest moments in the medical history of the United States since the Spanish influenza pandemic in World War I.

According to Dr. Fauci, director of the Institute of Infectious Diseases of the National Institutes of Health, it is estimated that by March next year, about 500,000 people in the United States will die in COVID-19, surpassing the number of deaths in World War II in the United States.(about 400,000). Regrettably, some people in the United States still refuse to wear masks and social isolation. Up to now, 37% people are skeptical about vaccines, and the epidemic prevention work has a long way to go!

Controversy over vaccines(Inoculation or non-inoculation, domestic or imported)The reason and background are very complicated, and it will not stop for a while. As a scientist and a doctor, I care most about yourself! Vaccinate, not only for others, but also for yourself!

This article comes from WeChat WeChat official account:CC weekly (id: cancer-weekly), Author: Zhang Yujiao (tenured professor of The University of Texas MD Anderson Cancer Center)

Jingxing Shangfa [2023] No.2

All relevant units:

　　In order to thoroughly implement the spirit of documents such as Relevant Provisions of Beijing Municipality on Promoting the High-quality Development of Headquarters Enterprises (No.3 [2021] of Beijing Municipality) and Several Measures for Promoting the High-quality Development of the First Store Economy (No.14 [2022] of Beijing Merchants), and further promote the high-quality development of the business field, we hereby print and distribute the Measures for Promoting the Development of the Business Field in Daxing District to you, please combine with the actual situation and earnestly.

Beijing Daxing District Bureau of Commerce　　　　

February 1, 2023　　

　　(This piece is made public voluntarily)

Some measures to promote the development of business field in Daxing District

　　In order to promote the high-quality development of business in Daxing District, we will focus on supporting the six major areas of promoting the high-quality development of headquarters economy, promoting the high-quality development of business service industry, enhancing the international operation ability of foreign trade enterprises, vigorously developing the first store economy, supporting the development of new offshore international trade, and promoting the construction of an international consumption center city, and give full play to the guiding, demonstrating and driving role of financial funds to improve the efficiency of fund use. Combined with the actual work, this measure is formulated.

　　Article 1 Promote the high-quality development of the headquarters economy

　　1. A one-time subsidy of up to 30 million yuan can be given to the regional headquarters of multinational companies that are newly registered after January 1, 2022 and meet the scope of support. Subsidies of up to 10 million yuan can be given to newly registered key headquarters enterprises with economic contributions, foreign R&D headquarters and industry demonstration enterprise headquarters that meet the scope of support after January 1, 2022. The subsidy funds will be distributed in three consecutive natural years, with annual proportions of 40%, 30% and 30%.

　　2. For headquarters enterprises that are newly registered after January 1, 2022 and meet the scope of support, the same enterprise can give a one-time subsidy of up to 20 million yuan for purchasing (self-built) houses; For renting houses, subsidies shall be given according to no more than 50% of the paid rent, with a maximum of 50% of the rent guidance price in the area where the house is located, and the total annual subsidy shall not exceed 5 million yuan, and subsidies shall be given for three consecutive natural years, and the same enterprise may give a maximum subsidy of 10 million yuan.

　　3. Encourage the existing headquarters enterprises to set up functional institutions such as investment centers, R&D centers, operation centers and settlement centers, and carry out domestic and overseas acquisitions, international marketing and other physical businesses, and can be granted a one-time subsidy of up to 1 million yuan after confirmation.

　　4. The headquarters enterprises that have won municipal awards shall be provided with 30% subsidy funds at the district level in accordance with the provisions of municipal policies.

　　5. Comprehensive contribution subsidy: A maximum subsidy of 5 million yuan can be given to the top 10 enterprises with comprehensive contribution in the previous year among the headquarters enterprises that meet the scope of support.

　　Article 2 Promote the high-quality development of the business service industry

　　Support the upgrading and transformation of public service areas of qualified commercial buildings, and the subsidy funds shall not exceed 50% of the actual investment of the project. According to the economic benefits of comprehensive evaluation, the maximum subsidy of 1 million yuan can be given.

　　Article 3 Enhance the international operation ability of foreign trade enterprises.

　　1. Foreign trade enterprises that have obtained policy funds to support foreign trade enterprises at the municipal level to enhance their international operation ability, and the total amount of municipal support exceeds 200,000 yuan, shall be subsidized according to 50% of the amount of municipal support.

　　2. Encourage foreign trade enterprises to actively participate in domestic exhibitions, and give financial support to exhibitors whose booth expenses exceed 200,000 yuan in the current year according to the proportion of 50%.

　　Fourth, vigorously develop the first store economy

　　1. The first store in Asia, the first store in China (Mainland), the first store in Beijing, the flagship store and the innovative concept store with international brands and local independent brands, which are recognized as the first stores by the municipal level and are supported by the municipal first store policy funds, will be unified in Daxing District in the current year, and the year-on-year increase of retail sales in the following year will not be lower than the average increase of retail sales in Daxing District. According to the municipal support amount, the district level will be subsidized at the highest ratio of 1:0.5, and the maximum amount of subsidies can be given to a single first store in the retail field.

　　2. For brand enterprises that have not obtained the financial support of the municipal first store policy, the first stores in Asia, China (Mainland), Beijing and flagship stores opened in Daxing District in the same year and the year-on-year increase of retail sales in Daxing District is not lower than the average increase of retail sales in the following year, retail enterprises can be given a subsidy of up to 1 million yuan according to 50% of the total approved actual investment of the project, and catering enterprises can be given a subsidy of up to 250,000 yuan according to 20% of the total approved actual investment of the project. In the following year, if it is unified in Daxing District and the year-on-year increase of retail sales in the coming year is not lower than the average increase of retail sales in Daxing District, the retail enterprise can give a subsidy of up to 800,000 yuan according to 30% of the total actual investment approved by the project, and the catering enterprise can give a subsidy of up to 200,000 yuan according to 20% of the total actual investment approved by the project.

　　3. For international high-end brand enterprises that have set up stores in other regions, if they open the first store in Daxing and meet the following conditions at the same time, they will be given a subsidy of up to 800,000 yuan according to 30% of the actual investment approved by the project:

　　(1) The annual sales of wholesale and retail enterprises shall not be less than 20 million yuan; The annual sales of catering enterprises is not less than 10 million yuan;

　　(2) The year-on-year increase of retail sales of commodities in the following year is not lower than the average increase of retail sales of commodities in Daxing District.

　　Article 5 Support the development of new offshore international trade.

　　1. Encourage newly introduced enterprises and existing enterprises to carry out offshore trading business. For newly registered offshore trading enterprises, if the foreign exchange receipts of offshore trading business exceed US$ 50 million in any one year within three years after registration, a subsidy of up to 20,000 yuan will be given for each US$ 10 million, and a cumulative subsidy of up to 5 million yuan will be given each year.

　　2. For offshore trading enterprises registered for more than three years, starting from the fourth year, the year-on-year increment of foreign exchange receipts of offshore trading business will be rewarded, and the maximum subsidy of 20,000 yuan will be given for each increment of foreign exchange receipts of offshore trading business reaching 10 million dollars, and the maximum subsidy of 5 million yuan will be given annually.

　　Article 6 Promote the construction of an international consumption center city

　　1. Support traditional shopping malls, characteristic blocks, farmers’ markets (farmers’ markets must be indicated in the business license), and stores with a single store area of more than 1,000 square meters to carry out infrastructure transformation, lighting transformation, digital transformation and other construction. For eligible projects, a subsidy of up to 2 million yuan can be given if it does not exceed 30% of the total actual investment approved by the project.

　　2. Local brand enterprises (legal entities) can set up flagship stores with high specifications, high quality and remarkable demonstration effects, and can give a subsidy of up to 500,000 yuan according to the principle of not exceeding 20% of the actual investment approved by the project.

　　3. Support commercial entities to carry out innovative consumption promotion activities and large-scale new product debut activities around the theme of urban two-level consumption season, and give financial support to commercial entities that meet the following conditions in promoting consumption in the current year (including construction costs, publicity costs, material design and purchase costs, etc.). The support ratio does not exceed 50% of the total approved actual investment, and a maximum subsidy of 500,000 yuan can be given.

　　(1) Commercial complex, with a business area of not less than 30,000 square meters, and its business formats should include three or more formats such as retail, catering, entertainment, education and training;

　　(2) Commercial block, with a business area of not less than 70,000 square meters, and its business formats should include three or more formats such as catering, retail, entertainment, education and training;

　　(3) For other commercial and trade circulation enterprises, the sales in that year were more than 100 million yuan, and the year-on-year increase in retail sales of commodities was not lower than the average increase in retail sales of commodities in Daxing District in that year.

　　4. Support the scale development of small and micro enterprises. For the small and micro commercial enterprises in the wholesale, retail, accommodation, catering and other industries, the annual main business income will reach the national standard for the first time, and will be upgraded to a national enterprise above designated size in the next year, and the growth rate of retail sales in that year is higher than that of social consumer goods in Daxing District, a one-time subsidy of up to 100,000 yuan can be given. The newly established enterprises in the above industries will be given a one-time subsidy according to the above standards when they reach the standard of unification.

　　This measure is a principled provision, which is specifically interpreted and implemented by the District Bureau of Commerce. See the detailed implementation rules for the scope of support, reporting process and identification standards. If the same declared project of the same enterprise meets other policies and regulations of Daxing District at the same time, it shall be supported according to the principle of "from high to non-repetition", unless otherwise stipulated. These measures shall come into force as of the date of promulgation and shall be implemented for five years. In case of major policy changes in China and Beijing during the implementation, the above policies will be adjusted accordingly.