2019.7.25 | Today’s headlines re-sell insurance; Only 30% of white-collar workers buy health insurance.


Today’s highlights

In the first half of the year, the premium income was 2,553.7 billion yuan, and the premium income of health insurance exceeded that of auto insurance.

  On July 25th, China Banking and Insurance Regulatory Commission announced the operation of the insurance industry in the first half of 2019. According to the data, in the first half of 2019, the original insurance premium income of the whole industry was 2,553.7 billion yuan, up by 14.16% year-on-year. Among them, the original insurance premium income of property insurance companies was 670.6 billion yuan, a year-on-year increase of 11.32%; The original insurance premium income of life insurance companies was 1,883.1 billion yuan, up 15.12% year-on-year, and the new payment of policyholders’ investment funds and investment-linked insurance independent accounts was 600.3 billion yuan, up 28.32% year-on-year. It is worth noting that since the first half of the year, the health insurance premium income of the whole industry has reached 397.6 billion yuan, exceeding the auto insurance premium of 396.6 billion yuan. (today’s guarantee)


  The total assets of Guangdong insurance industry exceeded the trillion mark, and the premium increased by 21.52% in the first half of the year.


  On July 24, the reporter learned from Guangdong Banking Insurance Regulatory Bureau that in the first half of 2019, the total assets of Guangdong insurance industry (excluding Shenzhen) reached 1.02 trillion yuan, which exceeded the trillion mark for the first time, with an increase of 8.12% year-on-year. In the first half of 2019, the insurance industry in Guangdong achieved a premium income of 239.74 billion yuan, a year-on-year increase of 21.52%, of which the premium income of property insurance companies was 50.462 billion yuan, and the premium income of life insurance companies was 183.02 billion yuan, ranking first in the country in terms of total premium, property insurance and life insurance. (21st century business herald)


  The highest rate of return of investment-linked insurance accounts in the first half of the year was 39%, and over 90% of the accounts received positive returns.


  Recently, Huabao Securities recently released a statistical report on investment-linked insurance, showing that there were 200 investment-linked accounts included in the ranking system in June 2019. Except for three investment-linked insurance accounts with negative returns, all other accounts had positive returns, and the accounts with positive returns accounted for more than 90%. Among them, the accounts with the highest returns had a yield of 39% in the first half of the year. (Securities Daily)


  Rongsheng Property Insurance lost 127 million yuan in the first year of its establishment. Less than one year after its opening, the president left.


  Recently, the second quarterly report of solvency was released one after another, and the company’s "annual examination" report card was officially unveiled, which came together with the net profit loss of 127 million yuan and the underwriting profit of the top five insurance products, as well as the resignation of President Xu Guangzhe. In front of the new president, in addition to how to turn the tide and help the performance turn losses into profits, the next layout of technology insurance has also become the focus of attention. (beijing business today)







善诊与国泰产险合作第二款老年医疗险正式在支付宝开售

Good consultation and Cathay Property Insurance Cooperation The second old-age medical insurance was officially launched in Alipay.


  On July 25th, Shanzhen, the inventor and leader of medical insurance for the elderly, and Cathay Property Insurance, a member of Ant Financial, jointly created the "filial piety insurance" medical insurance product for the elderly, which was officially put on sale on Alipay Ant Insurance Platform. This is the second product developed by the joint industry for the brand-new insurance sub-category of old-age medical insurance after the original invention of good diagnosis launched the first domestic old-age medical insurance in March. The "filial piety insurance" old-age medical insurance uses the Alpha accurate risk control engine specially developed for the silver-haired group, which realizes the first insurance for the highest 80-year-old people to buy, and the longest insurance can be extended to 100 years old, providing the basic guarantee of malignant tumor+accidents and the guarantee upgrade of unlimited diseases, with a maximum coverage of 4 million. This product landed on Alipay Ant Insurance Platform, which also represents the initial recognition of medical insurance for the elderly by industry giants. (today’s guarantee)


  Today’s headlines re-sell insurance, and after half a year of rectification, they are low-key online.


  Today’s headline APP’s insurance channel has recently launched a number of products, which have changed to some extent compared with the main products before they were removed from the shelves: regarding the problem of improper publicity of its insurance sales subject referred to by supervision, the insurance channel display page of today’s headline APP has changed from the "headline insurance" initially displayed to "insurance service"; There is a gray font at the bottom of the page: this platform is provided with insurance services by Beijing Huaxia Insurance Brokerage Co., Ltd. At the same time, on the insurance product page, the words "sold by Huaxia insurance broker" were added to the information of insurance companies previously underwritten.


  At present, today’s headline APP shows that the online products come from three insurance companies, including 2 Taikang Online, 5 Allianz Property Insurance and 2 Asia-Pacific Property Insurance. According to official website, an insurance broker of Huaxia, it also sells products of many insurance companies, such as Centennial Life Insurance, Luxury Life Insurance, Sino-Dutch Life Insurance, Ruihua Health Insurance and Anxin Insurance. Official website, an insurance broker of Huaxia, also showed that he is still selling insurance on the Know Car Emperor APP, which is also the headline APP today. (Broker China)


  Take risks and invest in new science and technology innovation board. Expect to test the investment value with time.


  Science and technology innovation board is the hottest topic in the capital market these two days, and it has also become the most surprising investment income of insurance equity this year. Insurance funds are also important institutional investors in science and technology innovation board. The six insurance institutions interviewed by the reporter who participated in the new venture in science and technology innovation board all said that "the rate of return is quite good" and achieved the expected income target. The insurance funds interviewed generally made a profit on the first day of trading in science and technology innovation board, and said that they would continue to pay attention to the follow-up trends and opportunities. (Securities Times)


  Foreign capital makes efforts to invest in insurance market segments or benchmark international markets.


  The Office of the State Council Financial Stability and Development Committee recently launched 11 measures to open up the financial industry, among which the opening up of the insurance industry is regarded as the "highlight" by the industry. Although the market share of foreign life insurance will increase in the future, the channel problem may be the bottleneck of the business development of foreign life insurance companies. Internet sales can be a breakthrough in the future, but it will be limited by the total scale. Therefore, poor sales channels will still restrict the development of foreign life insurance companies in the future. The liberalization of the foreign shareholding ratio of insurance asset management companies will promote the insurance investment to be in line with the international market, dig out more assets that meet the long-term characteristics of insurance funds, enhance the investment ability of insurance funds, better support entities, and support the transformation of liabilities. (china securities journal)







英国《金融时报》调查:相互宝启蒙大众保障习惯

Financial Times Survey: Mutual Treasure Enlightens Public Security Habits


  On July 24th, according to the latest survey of the Financial Times, one third of the respondents of Mutual Treasure users said that they are very likely to buy critical illness insurance in the next six months, and the proportion is as high as 55% in first-tier cities. Among the users who did not participate in mutual treasure, the proportion was only 22%. The Financial Times said that at first, traditional insurance companies were worried that mutual treasures might divert customers. On the other hand, the survey results are just the opposite. Mutual Insurance has raised the public’s awareness of protection by lowering the protection threshold, so traditional insurance companies have gained more potential customers. (World Wide Web)


  Report: Only 30% of white-collar workers buy health insurance.


  Zhilian Recruitment and Micro-medicine recently released the "2019 Workplace Health Report". The data shows that only 20% of white-collar workers think that they are in good health, only 30% of white-collar workers buy health insurance, and the purchase rate of young people is low. According to the survey data, only 23.3% of people in the workplace think that they are in good health at present. Among them, 5.5% rated themselves as "very good"; It is considered that the general physical condition accounts for the most, reaching 45.4%; Another 31.3% people think that their physical condition is poor. Men are more confident about their health, and 26.8% of men think they are in good health, compared with 19.8% of women. (Beijing Daily)







Credit insurance business exposes four major problems, supervision warns of barbaric growth hidden dangers

Credit insurance business exposes four major problems, supervision warns of barbaric growth hidden dangers


  On July 24th, the reporter learned exclusively that the regulatory authorities recently found internal control loopholes such as lack of management system and imperfect early warning mechanism in a thorough investigation of 62 property insurance companies operating credit insurance business, and warned the companies to operate cautiously and make practical rectification. (shanghai securities news)







核心软件解决方案供应商BriteCore获得新一轮4760万美元融资

BriteCore, a core software solution provider, has received a new round of financing of $47.6 million.


  BriteCore, a supplier dedicated to providing the next generation of core software solutions for insurance companies, announced that it has received $47.5 million in financing led by WarburgPincus. The original investors RadianCapital and WCF Mutual Insurance Company also participated in this round of financing. This round of investment has made the company’s total financing amount exceed 70 million US dollars, enabling BriteCore to further accelerate the development of innovative products, while continuing to expand its insurance industry expert team to help support the growth of its customers. BriteCore is a platform that provides modern end-to-end core software for property and accident insurance companies with industry-leading technology. The cloud native solution designed by Britecore is deployed through Amazon web services and constantly updated, which maximizes security, efficiency and durability. The API integration function provides access to third-party solutions and extends the basic core, data and digital products of BriteCore. More than 50 insurance companies, MGA intermediary platforms and insurance technology start-ups have cooperated with BriteCore to access emerging technologies, improve operational efficiency and optimize user experience through this platform, so as to promote digital transformation and gain competitive advantages. (crossing insurance observation)


  SPLICE Software cooperates with Lighthouse Property Insurance to provide user service for it.


  SPLICE Software is an American technology company that is good at using big data, small data and voice recognition technology to optimize user participation. Recently, SPLICE announced that it has reached a cooperation with Lighthouse PropertyInsurance, a regional property insurance company, which will provide proactive personalized communication services for policyholders of Lighthouse to enhance the company’s user experience. It is reported that Lighthouse Property Insurance will simplify the communication with policyholders and optimize the user experience through SPLICE’s Dialog Suite. In addition, Lighthouse will exchange data seamlessly and securely through Insuresoft’s diamond platform and SPLICE. (crossing insurance observation)

  END

    This article was first published on WeChat WeChat official account: Today’s Insurance. The content of the article belongs to the author’s personal opinion and does not represent Hexun.com’s position. Investors should operate accordingly, at their own risk.

(Editor: Li Jiajia HN153)

Ne Zha scored high and counterattacked the director’s sincere feedback.


1905 movie network news Domestic adult-oriented animated films have recently started the second round of national limited-time limited screening. Since the screening week, the film has successfully stood out from many excellent films, achieved many good results, and set a new record for domestic animated films in 2019; The film showed 0.1% of the films, and rushed to the hot search list in Weibo against the trend for 4 degrees, which caused extensive discussion among netizens. The outstanding achievements of the film can not be separated from the recognition and support of the domestic audience for Guo Man. As the first IMAX domestic animated film, Ne Zha will officially land in major cinemas on July 26th.

Get full marks from audiences of all ages. "The greatest happiness is audience satisfaction."

As an animated film, Ne Zha has successfully subverted countless audiences’ definitions of animation and traditional myths, and has become one of the national masterpieces suitable for all ages. For the adult audience, the film doesn’t simply shout the slogan "Justice conquers evil" from beginning to end, but tries to present a protagonist Nezha who has real human feelings and wanders between good and evil in human nature. All characters, including Nezha, have no absolute villains and decency, and good and evil exist in everyone. Through the realistic role setting, the film won the empathy of countless audiences. Facing the praise of the audience at the screening, director jiaozi said that "we only need the satisfaction of the audience in China, which is our greatest happiness".

For the parent-child audience, the film is of great educational significance, and it tells the truth to parents and children in a subtle way. The scene was shown in advance, and many viewers came to the cinema in groups. The atmosphere was very active, and laughter and cheers broke out with the plot. In the film, the education methods of Li Jing and his wife for Nezha have aroused many parents’ and viewers’ reflections: Nezha, who seems to be stubborn, is actually resisting the label of "magic boy" in his own way. The attitude and influence of Li Jing and his wife towards Nezha is an important reason for Nezha’s fate. After the screening, some parents said with emotion, "I didn’t expect to see it more seriously than children." There is no perfect child in the world, and parents’ attitude towards children affects their every move.

The film audience who "gathers the strength of the whole domestic industry" is very supportive: it must be seen in summer

The recognition and praise of the film Ne Zha can not be separated from the intention of the director and the production team. More than 1600 people actually participated in the production of the film, and the number of participants ranked in the forefront of animated film production. The production process of this film, which director jiaozi described as "gathering the strength of the whole domestic industry", has experienced "bumps". According to the director, only the scene in which Shen Gongbao turned into a figure in less than 5 seconds took two or three months. In order to design a scene innovatively, director jiaozi even locked himself in his room "thinking hard" and stayed indoors for almost a whole day.

Since the opening of the screening, the film has been well received. Although the number of screening sessions is limited, many viewers have already brushed the film three or four times. Recently, in the Changsha roadshow, some viewers even created according to the scene of Nezha’s birthday party in the film, and presented their paintings, Nezha and Ao Bing, to jiaozi, the director, to show their love for the film. Facing the favorable comments from the audience, director jiaozi said that "I am very touched by everyone’s recognition of the film along the way", and the support of every audience is the "best praise" for the film and the participants.

The animated film Ne Zha will be released nationwide on July 26th, and will be released simultaneously with the IMAX 3D version as the first domestic animated film of IMAX.


National Medical Insurance Bureau: COVID-19’s vaccine and vaccination costs are borne by the medical insurance fund.

  CCTV News:On the 20th, the State Council held a briefing on the the State Council policy of the Regulations on the Supervision and Administration of the Use of Medical Insurance Funds.

  At the meeting, Shi Zihai, deputy director of the National Medical Insurance Bureau, said in response to COVID-19’s vaccination and other issues, according to the decision-making arrangements of the CPC Central Committee and the State Council, the current round of Covid-19’s vaccine and vaccination fee policy has been made clear, mainly with two main points: First, the vaccine and vaccination fee should be borne by the medical insurance fund, and the financial sector should give appropriate subsidies to the medical insurance fund, and individual residents should be vaccinated free of charge. Second, the medical insurance fund is mainly borne by using the balance over the years, which does not affect the income and expenditure of the fund in the current period, that is to say, it will not affect the medical treatment of the people in the current period.

  Shi Zihai said that this is a special measure to deal with special events, which fully embodies the CPC Central Committee’s concept of upholding people first and life first, fully embodies the superiority of the socialist system, and is conducive to quickly establishing an immune barrier, maintaining normal production and living order, and also helping to protect the fundamental interests of the people to the maximum extent.

  At present, the National Medical Insurance Bureau has worked with relevant departments to study and formulate a detailed operation plan for the protection of vaccines and vaccination costs after the conditional marketing of vaccines. In the next step, we will guide all localities to seriously organize and implement the good policies of the CPC Central Committee and the State Council.

  Regarding the accumulated balance of the medical insurance fund, Shi Zihai said that according to the statistical express, the total income of the fund in 2020 is 2.4 trillion yuan, and the expenditure is about 2.1 trillion yuan. The balance in that year is 270 billion yuan, and the accumulated balance over the years exceeds 3 trillion yuan. At present, the overall operation of the fund is stable, and the balance is generally abundant. The use of the balance will not affect the people’s current medical insurance benefits.

  Shi Zihai also pointed out that although the current accumulated balance is relatively large, one-third of it is personal accounts, and the overall fund balance is about 2 trillion yuan. Moreover, the regional distribution of the fund balance is very uneven, mainly concentrated in some provinces with population inflows, and the degree of concentration is still increasing. According to statistics, in the six eastern provinces and cities with large population inflows, the accumulated balance of employee medical insurance funds accounted for 44.7% of the country in 2010, and it has risen to 56.6% last year. Especially with the economic growth from high-speed to medium-high-speed, the aging of the population, the change of disease spectrum and the progress of medical technology, the medical expenses are increasing, and the growth rate of fund income is lower than the growth rate of expenditure, which will become the new normal, and there is some pressure on the long-term balance of medical security funds.

  "In the next step, we will carefully analyze the operation of the medical insurance fund, and actively strengthen the supervision and management of the use of the medical insurance fund with relevant departments to ensure the long-term sustainable and balanced operation of the fund." Shi Zihai emphasized that on the whole, there is no problem for the medical insurance fund to bear the cost of vaccines and vaccination.

An Obstetrician gives an answer to the "dispute" caused by a primary school math problem.

  This topic was posted in a circle of friends by a father who is a teacher in a university in Hangzhou. It is the classroom assignment of his son Dudu in the first grade.

  The topic is: Xiaotian is 10 years old this year, and his brother is much older than him. How old is his brother? There are four answers: 60 years old; 18 years old; 12 years old; Nine years old. Dudu chose 60 years old, but was wrongly sentenced.

  Although both parents are university teachers, both of them read the question carefully and said they could not understand it. Since "much older", you should choose 60 years old. "The correct answer to this question is the second one. I really don’t know how to explain to my son why I have to choose 18 years old." Du Dad said in a circle of friends.

  The reporter made an entrance survey.

  One third of the children chose "60 years old"

  Qianbao reporter checked, this question comes from the supporting classroom exercise book of first-grade mathematics of People’s Education Press, which is more formal.

  We went to two primary schools in Hangzhou to do a survey on entering classes. For this question, 21 of 68 children got the same answer as Dudu, and all thought that their brother might be 60 years old.

  In fact, we asked many primary school math teachers, and they all agreed with the answer of 18 years old.

  Cheng Yanjuan, a first-grade math teacher at Hangzhou Tiancheng Education Group, recently approved this topic in her exercise book. "Many students in the class choose 60 years old because they pay attention to ‘ Much bigger ’ These three words, but the children ignored ‘ Brother ’ This restriction. " She said, "The original intention of this question is to examine students’ attitudes towards ‘ Much bigger ’ The understanding of this word must also be analyzed in combination with the actual situation. "

  When doing the survey, we asked those students who chose 60 years old, "How old are brothers?" Many children immediately reacted: "60 years old should be the age of grandfather, not the age of brother."

  How much bigger is "much bigger"

  The teachers answered this question.

  Teacher Cheng Yanjuan said: "If you follow ‘ Much bigger ’ In three words, you can choose 60, because 60 is really much older than 10. But this question also involves real life — — My brother’s age. "

  Teacher Wang, a math teacher in a public primary school in Hangzhou, explained that this is a question of size, but it is different from the specific size. It examines the first-year students’ understanding of some commonly used fuzzy concepts in daily life scenes, such as "much bigger", "much smaller", "bigger" and "smaller".

  "Like this ‘ Much bigger ’ 、‘ Much smaller ’ The concept of ""is broader than fuzzy, so it must be answered by combining the specific situation of the topic and the comparison of options. Like this question, if you only see ‘ Much bigger ’ Then I will choose 60, but the title clearly points out ‘ Brother ’ Then you should choose 18 years old. " The teacher said.

  After excluding the age of 60, why is the difference between 18 and 10 8 years old, even if it is "much bigger" in the title? Teacher Cheng Yanjuan explained this way: "A 10-year-old child is probably in the fourth grade, and at the age of 18, he should be in the third year of high school. From this perspective, a senior three student and a senior four student are really more suitable to use ‘ Much bigger ’ This word. "

  Everything is afraid of being true.

  Parents question the "standard answer"

  Many parents don’t agree with the teacher’s explanation.

  Du Da mentioned in the previous article said, "It is right to choose 18 years old according to logic, but the questioner underestimated modern technology. George Murdoch’s eldest son was born in 1958 and his youngest daughter was born in 2003, so 60 years old is not wrong. "

  The father of another first-grade child insists that it is right to choose 60 years old, because the "much bigger" in the title is the purpose of the investigation. After all, it is only the first grade. If we look at it from the physical possibility, it is somewhat difficult for the child.

  The father said, "My child has done many questions of this type. If he is asked to choose, he will definitely choose 18 years old, but choosing 60 years old should not be wrong. Because in the child’s mind, why can’t my brother be 60 years older than my brother? " Nowadays, there are many only children. In the eyes of children, a brother may not only be his parents’ own, but he is of the same generation with a big age gap, and his parents will generally teach him to call him "brother".

  Another father said, "If my child chooses 60 years old, I will not think that he is wrong, but will encourage him. I hope to cultivate his spirit of questioning, instead of learning to adapt to the rules and adapt to the standard answers. "

  The comments of "Shengxuebao" netizens are also very sharp.

  This kind of question is unnecessary.

  Yesterday, Qianbao Education WeChat WeChat official account "Shengxuebao" pushed this report, and the netizens left a very positive message. Of course, most netizens object to parents’ "obsessing" approach, thinking that it will only make children "more and more at a loss".

  Netizen "Bingjige": The teacher explained it correctly, so it should be based on most situations, and this case is a special case. It examines students’ understanding of the reality of life, and some parents just like to be true.

  Netizen "Bai Yingchun": For this kind of question, it is really unnecessary. After all, the 60-year-old brother is an extreme case, and of course he can’t be right. When you encounter such a problem, just explain it to your child.

  Netizen "Shan": I just discussed this question with my children yesterday. I hesitated between 60 and 18. The children thought it should be 18, and said that there was no 60-year-old brother. Adults thought it was complicated after watching it too much.

  Netizen "Dream Boat": I think this topic is very good! Even if 60 and 18 are right, 18 should be accurate, because 60 means "very, very much" rather than "a lot". Parents can discuss some knowledge with their children in a timely manner in addition to the answers under common sense. For example, if the elder brother is really 60 years older than the younger brother, what are the possibilities? Instead of clinging to this handful of "brothers and younger brothers", why bother!

  We asked the obstetrician.

  The doctor gave an unexpected answer.

  With the spirit of getting to the bottom of the matter, we have looked up a lot of information and found that it is not uncommon for brothers and sisters to have very different ages, and it is more common in ancient times.

  Stanley Ho, the gambling king of Macao, has married four wives and had 17 children. When He Chaoxin, the 17th child, was born in 1999, Mr. He was 78 years old, and the age difference between the children was 52 years old.

  On December 9, 2016, mick jagger, the 73-year-old lead singer of the Rolling Stones, became a father for the eighth time. Before that, he had seven children, the oldest difference between them was 46 years old … …

  However, according to medical science, there are two main situations: one is half-brother; The other is egg donation. The possibility of natural fertility of men has always existed in old age. Although women are less likely to have fertility after menopause, they also have the opportunity to give birth to babies by donating eggs.

  Han Xiujun, director of the Sixth Department of Obstetrics and Gynecology Hospital affiliated to Zhejiang University School of Medicine, said that in 2016, a 61-year-old ultra-old woman from the Provincial Women’s Insurance Company successfully conceived with the help of IVF, and finally gave birth through cesarean section. The woman’s husband is also about the same age.

  "Mothers over the age of 35 are often referred to as elderly mothers. Generally speaking, the older you get, the lower the probability of natural pregnancy and the greater the risk of pregnancy. However, it is also wrong to say that you can’t have children due to age restrictions, because it can also be achieved through assisted reproductive technology. For example, the 61-year-old woman can still conceive successfully through IVF after menopause. " However, from the perspective of doctors’ prenatal and postnatal care, Director Han believes that the more suitable option for this first-year math problem should be 12 years old.

  "Because the second child is regenerated after an interval of 2 to 3 years, it is most suitable for the mother to recuperate, and it can also make the family more energetic in raising children, so the age difference between my brother and Xiaotian is best around two or three years old." Director Han said. (qianjiang evening news reporter Shen Meng and correspondent Chen Hongcheng Dai Xinyi)

It is high time for domestic films to shoot adult women’s love.

In one scene, Mr. Bai, a painter played by Xú Zhēng, was temporarily called to be a hand model for an advertisement.

Miss Li, played by Ma Yili, sat in front of the monitor at first.

Only Mr. Bai’s hand was photographed in the camera. So later, she couldn’t help secretly looking away and turned her head to see him seriously painting.

Such a small body language, looking sideways, tells her throbbing mood.

After the filming, the two had a heart-to-heart conversation. Miss Li talked about her first half of life: she almost went to the best university and went to the United States for further study, but in the end, "I didn’t get the best, so I was willing to go another way."

Miss Bai asked her, is it going well?

She smiled and said in a relaxed tone, downhill, can it be bad?

In another scene, two people are standing on the roof of Miss Bai’s house.

Miss Li shows Miss Bai her mobile phone. It turned out that she set the sketch that Miss Bai drew for herself as a lock screen wallpaper.

Miss Li said that when I saw this painting, I was still a little sad. When I was young, I loved it most.

Laobai asked her, what about now?

Miss Li smiled again, don’t you think?

The golden sunset has put a layer of Phnom Penh on Miss Li’s face, which makes her smile look lonely and gentle.

Later, the director also said that many staff members wanted to fall in love after watching the play.

These two scenes happened to be set in the evening and both took place on the top floor. The last touch of the sky hangs over the outline of the two.

I believe this is not an accident, but a metaphor carefully designed by the director: this is the love of adults.

Therefore, even if it is selfish, I really want to recommend this Love Myth to more people.

This is indeed a very special love movie.

On the one hand, this movie is about the love of a group of adults, and it does invite a lot of big coffee: Xú Zhēng, Ma Yili, wuyue, Ni Hongjie, Zhou Yemang … With this group of people in town, even if it is just an old friend, it will definitely be wonderful.

But on the other hand, this film is also very "new". This is the first feature film by young director Shao Yihui, and it is also the first time that Xú Zhēng has cooperated with a post-90s female director as a producer.

In this film, we will see a younger and more feminine creator’s perspective.

Even Xu Zheng has "changed".

This time, the male role he played was indeed completely different from before:

He is no longer a "successful man" in the traditional sense, but a more grounded adult Shanghai man. He has his own dilemma: divorcing his wife, not understanding his son’s thoughts, and his career is high or low …

He tried to pursue Miss Li, who was independent and charming, but Miss Li was always at arm’s length and ambiguous.

How does the young director show the subtlety and ambiguity in this love relationship?

Use wechat.

After the date, Laobai tried to find something on WeChat to test Miss Li’s attitude. The other party only replied with two identical words, "Hmm".

But the first time there was no period, but the second time there was a period.

This has shown the attitude.

Seeing this, you must have smiled.

This is indeed a unique expression of our time, but few domestic films can capture it so naturally and lightly. This has already made people shine.

Of course, the "newness" of Love Myth is not only reflected here.

At first, you would think that this movie is just a love story between a "little man" and a "big woman" in Shanghai.

But looking back, things don’t seem so simple.

Teacher Bai, played by Xú Zhēng, is actually more like a thread in the story, stringing together the world around him and all the urban men and women around him.

The film also takes him as the perspective and goes deep into the world of three women.

Ma Yili plays Miss Li, a strong woman in the advertising industry and a typical Shanghai girl.

The name "Miss" itself carries a sense of distance. She is smart, fashionable and independent, but she also has a reserve and pride in her bones.

Wuyue’s ex-wife Beibei is a strong ex-wife.

Obviously, she will firmly grasp the "power of life and death" at home, and both husband and son need to be strictly controlled by her.

Unfortunately, she can’t tell the difference between love and affection. So although he has divorced his ex-husband, he still thinks he belongs to himself.

Gloria, played by Ni Hongjie, is a female student who came to learn painting.

She is a rich woman with "money and leisure, and her husband is missing", so her personality is simpler and freer, and her style is more arbitrary.

But the amorous feelings she released were not to "tease" anyone, but to please herself.

The first wonderful climax of Love Myth appeared when the three women met for the first time.

In this scene, Lao Bai just wanted to invite Miss Li to dinner, but Beibei and Gloria both appeared in his house by mistake, so the dinner became a battlefield without smoke.

In the audience’s expectation, this will be a social death dinner in the Luochang: similar to the mahjong game in Lust, Caution, it seems that women are fighting on the mahjong table, but in fact, their focus is all on Mr. Yi who is watching the cards.

But is Love Myth shot like this?

Look at their lines in this play:

Beibei said: A woman is incomplete without children in her life.

Gloria said: it is incomplete for a woman not to live for herself in her life.

Finally, Miss Li said: It is incomplete for a woman to have never earned a million dollars in her life.

It’s really a fight, it’s really a fight with each other, but you will find that it has nothing to do with Laobai.

On the contrary, what these three people are talking about is their own view of women, and how a woman can live completely and realize herself in life.

Men may be the process and the other half in this, but it is by no means the purpose and result.

Just from here, the real novelty of Love Myth came out.

This film breaks the male narrative thinking inherent in many romantic films.

Female characters are usually portrayed as objects stared at by desire; But in The Myth of Love, it bears the real expression of the creator.

It seems that all three female characters intersect because the leading actor is old and white, but in fact, they all represent a side of the contemporary female group. Through these roles, we see a cosmopolitan picture of contemporary women.

What they have in common is that they are very mature, independent and self-conscious. They have their own lives, and love can only rank second.

Life comes first, love comes second.

Obviously, what is behind this is a post-90s female directors’s interpretation and expression of adult love.

Adults have experienced more and had more. Therefore, they tend to see the relationship between the sexes very clearly and will not be so easily moved. Because they have seen everything.

Feelings are no longer pure for them, and there are always many concerns, weighing and considerations behind them. Their attitude is always more cautious, full of circuitous temptation, pushing and holding.

Most importantly, only adults will understand that "self" is always the most important. So they always show restraint in their feelings.

They need to carefully delimit the distance and rules in an intimate relationship to protect the complete and fragile "self".

This is a very realistic part of this movie. Each of us will feel the same way when we see these places.

However, as the director said, the romance lies in the fact that adults who used to have trouble crossing the sea are still willing to love someone, which is different from when they were young.

Behind this is the slogan of the film: Long live love, no matter how old you are.

Most romantic films only praise youth, young people’s courage and dedication.

However, The Myth of Love shows us that people of all ages have interest, desire and enthusiasm for life. Everyone can live a decent life and love again.

At this level, there is no limit to the audience of this film. What we see is actually an "all-age" love.

Another highlight of Love Myth is its "life stream" flavor.

As Xu Zheng said, this film captures "the details of life within two kilometers of Shanghai West District" very accurately.

Perhaps you have never seen such a Shanghai:

It depicts a modern city without landscape, and the location of the film also abandons those iconic high-rise buildings, but goes deep into alleys, attics, rooftops and cafes and shops on street corners. The film depicts a very romantic atmosphere of life.

You will see the protagonist riding a bicycle, walking under the buttonwood tree and passing by two blonde foreign girls.

Or he drinks coffee with friends, buys vegetables cheerfully, and cooks a big meal at home humming a ditty.

In fact, these are very small things in life, without a particularly strong purpose, but they can reflect a very lovely and valuable life interest.

The creator just captured the poetry. Therefore, there is always a light and pleasant atmosphere in this story, with a just right sense of humor, and it will never offend people.

There is a saying in The Story that a good work is a vivid metaphor, telling us that "life is like this".

In this movie, we can really feel this vitality, this unique breath of life.

Especially at the end of the film, the protagonists lazily gathered around the sofa, chatting while eating and watching an old movie called Love Myth.

At this time, in front of the screen, we also sank into our seats very relaxed and watched another new movie called Love Myth.

The projector’s light is aimed at the screen, and the actor’s eyes are fixed on us outside the screen.

At this moment, the border between virtual and reality has been broken, and we are immersed in the same story and the same life both on and off the screen. 

And I was also hit by a magical sense of ritual.

As adults, perhaps we all know that there will be no more myths in life.

But there may be myths in love. More importantly, we should always believe in their existence.

On December 21st, the 150th Taotao viewing group, which is very ceremonial, brought you the advanced viewing of Love Myth in Beijing.

One thing that is also very ceremonial is that we specially made five colorful ticket stubs-just like the urban women with different personalities and charms in the movies.

The words on the ticket stub are from the lyrics of the theme song "Long live the woman" in the film promotion.

Therefore, every audience present can pick up a declaration of "independent women" of their own.

After the screening, Mr. Xú Zhēng, an old friend of our Taotao Cinema Group, and the film’s creators, including screenwriter/director Shao Yihui, starring wuyue, Ni Hongjie and Zhou Yemang, especially Justin and Wang Yinglu, also came to the scene to communicate with the audience.

Old friends were present, and this exchange can be said to be full of dry goods! ! !

Host Tao Taolin: "This is my second time to watch this movie. I really like it. It’s a unique movie. The second time I watched it, I found that the film had a special female perspective. Xú Zhēng has played many similar roles and stories before, but this film has a completely different perspective. I would like to ask Mr. Xú Zhēng, as the producer and leading star, and the screenwriter/director Shao Yihui, did you have any collision and discussion on the role at the beginning? "

Screenwriter/director Shao Yihui: "I wrote this script because I have lived in Shanghai for a long time. Lao Bai is the fusion of several friends in my life. When I cut the film myself, I found that he is actually the most like myself. His usual lifestyle is very similar to that of a housewife. What I want to set up most is, when a man does all the work of a housewife, how will he treat women? I believe he will understand and respect women more. Because he knows that it is not easy for a woman to be a housewife. Washing vegetables, buying food and cooking are actually very complicated and consuming, which requires great co-ordination ability. There is no difference between going to work in the company and fighting in the workplace. So we must respect this kind of labor. "

Xú Zhēng: "How did this story come from? Shao Yihui directs himself as a screenwriter and usually writes novels. She lived in Shanghai for six or seven years, and observed the life in the streets of Shanghai in detail, so she wrote this script and took it to the venture capital of FIRST. As soon as I saw it, I found the story wonderful. I was surprised after meeting the director. The director is so young, which gives me a feeling of little Zhang Ailing. What we can see in many movies now is a single type, such as big scenes, blasting and special effects, and the actors are also miserable. I thought, can we make a movie in the city, very relaxed, like Woody Allen? "

Taotaolinlin: "The movie really impressed me. The second time I watched it, it was more like a comedy, and the name "Love Myth" was also very interesting. On the one hand, it corresponded to Ferini’s movies. On the one hand, I also talked to others,’ Adults still believe in love, which is a myth in itself’. "

Audience: "I like this movie very much, and I like some ideas it outputs." Very humorous, especially black humor. Why is the English film "Love Myth" called B for Busy? "

Shao Yihui: "I’m glad you noticed this. Lao Bai’s English name in the film is Mr.b. I was also in a collision with the translation team at that time. We figured out a’ Mr. Busy for Nothing’. It’s equivalent to Mr. B being busy for something that has nothing, that is, working hard in vain. So the b in the title is also Busy’s B. Secondly, I also like the feeling of this sentence. "

Audience: "The movie begins by saying,’ Everyone is waiting in line for a candy. But maybe this candy won’t be sold while I wait.’ Do you want to know what this’ sugar’ means in the movie? "

Shao Yihui: "Sugar represents what each of us yearns for. Sometimes you give everything, and you don’t necessarily get something in return. It’s like waiting for you and not selling it. This poem appeared twice. One is the opening drama, in which is the original poem, which comes from a dramatist I like very much, Levin’s Requiem. This is indeed a tribute. The second time was Lao Bai’s circle of friends, which was slightly changed. I think this kind of emotion, life, is like a queue. Sometimes you line up and you don’t even know what you’re doing. I thought this place was for nucleic acid testing, but I found it was a selling point when I got there. I just want to express such a feeling. "

After the film, we also received enthusiastic feedback from the audience.

Among them, "urban fireworks", "comfortable and pleasant look and feel", "novel and unconventional", "full of literature" and "full of fun" and other high-frequency words they mentioned.

After watching "Love Myth", I actually have a strong feeling that this movie is really suitable for the Lunar New Year at the end of the year.

This is the real New Year movie: there are smiles and feelings, the love and troubles of secular men and women, and a sense of ritual in ordinary life.

After watching it, I walked out of the cinema, and it seemed that the cold winter night had become warmer.

So I can’t help shouting at the end, December 24, "Love Myth", I want to see it! !

How beautiful is perfection: Although the film is not perfect, it has unique value.


1905 movie network news It’s an interesting movie. Jiang Wu, in the shadow of Jiang Wen, has always had a weak sense of existence. Angel is shrouded by the aura of Chen Jianbin, which rarely appears on the big screen. However, it is precisely these two actors who have little box office appeal, but they co-starred in a complex work with low topic and weak entertainment, which seems to wander between business and art, full of comedy, violence and romance, promoting the positive energy of family and love, but a little dark.

 

First, the magic of realism

"How Beautiful Is Perfect" is naturally a realistic film. It starts from the present life of a couple and gradually spreads to its complex social network, presenting us with the life dilemma of a lower class. The tone, lens and editing of the film are quite simple, and the problems existing in life are discussed in a down-to-earth manner. But at the same time, "How Beautiful Is Perfect" has some magical colors. The setting of "double stories" derived from the story structure makes a real story happen in two spaces, thus this "crossing" gives the film a certain magical temperament and has the possibility of jumping out of the surface and paying attention to the essence.

Therefore, "How Beautiful is Perfect" depicts the real world in color, while black and white symbolizes the space through which it passes, and makes a straightforward spatial expression. Then, in two different spaces, with the same number of roles and identities, two different life stories are told for the audience. The ultimate goal of the film is to make the protagonist in the film make a choice in life through the different plots, and at the same time throw the difficult problem of choice to the audience and torture the audience’s value and feelings.

Second, think perfectly, but do not do well.

In fact, there is a lot of room for such a setting as "How Beautiful is Perfect". At the beginning of the film, a moral problem was thrown for the audience. Then he entered the ordinary but fantastic day of the hero Jiang Wu, laid out the subsequent stories, and formally entered the stage of different life dramas. Through the time and space, Jiang Wu transformed herself into a different identity and a different life. After a short period of maladjustment, he quickly merged into the recognition and enjoyment of his new identity and freely shuttled between two spaces.

"How Beautiful Is Perfect" is such a linear cross-space narrative. Thanks to Jiang Wu’s acting skills, it can well support the subtle changes in the character’s heart and expression. And the complex situation surrounding his affection, love and friendship has also brought some absurd colors. However, it is a pity that this kind of film is very suitable for incorporating the genre factor of black humor, but this film is rare, and the serious narrative way also makes the story itself not very interesting.

The most easily criticized part of How Beautiful is Perfect is that the content of the story itself is too weak. Although it revolves around a male protagonist, it seeks to comprehensively describe the relationship grid around him, so parents, wives and friends go into battle in unison. On the surface, it is all, but in fact, it has not been well explored from any angle, and it seems that there are some problems. In addition, the proposition of straight male cancer seems to put women in a very passive position, housewives can’t have children, and beautiful goddesses can’t find true love. These settings are also considered carefully and inappropriate.

Third, men’s reproductive/survival anxiety

At the beginning of "How Beautiful is Perfect", Tianle, an auto repair project, received a medical confirmation from a doctor about her reproductive ability in the hospital. But it is such an ability to have seven or eight children that makes Cheng Tianle always in an embarrassing situation of "no queen", and the cause of the whole story begins. Later, Cheng Tianle found that his wife, who had always claimed to be healthy, was unable to have children, so he was furious and called it a "liar". It can be seen that the story of "How Beautiful is Perfect" starts from a man’s reproductive anxiety, which leads to the crisis of his whole middle age.

It is in the dilemma of "no queen" and reproduction that Cheng Tianle can "dream a dream", find a key to crossing and come and go freely in two spaces. In the black-and-white world, he became the president, with a mansion and a luxury car. The goddess of youth became her daughter-in-law and was pregnant with her own children. Everything you can’t have in the real world has become a reality in the illusion of black and white.

On the one hand, diaosi, on the other hand, is rich. The leader in front has become the younger brother behind, and the friend has become a stranger. Various changes in social relations have actually become a projection of Cheng Tianle’s inner desires and the best platform to understand the inner desires of a middle-aged man at the bottom of contemporary China. In him, we can actually see the brand of current social values on everyone, and the superficial things of money worship and material desire are flooding our daily lives. In our patriarchal society, many of these materialized pressures are placed on men. There are few successful people, and most ordinary middle-aged men can only be anxious and miserable in the troubles of lack of money, the decline of wife’s color, the disobedience of children and the beauty of their first love. Just like Shen Teng in China, Xú Zhēng in China and so on.

This phenomenon, which has no solution in reality, always needs to be solved by finding an outlet in How Beautiful Perfect is, so the director finally let Cheng Tianle choose his family and parents and return to a more traditional value orientation. However, there is something wrong with the setting of this ending. The way of reconciliation between him and his wife and the final choice between him and his wife in the black and white world are also debatable. On the whole, "How Beautiful is Perfect" not only guarantees a value standpoint, but also does not fully consider the construction of a more complete value system.

Fourth, the genre expansion of domestic films

As a film, How Beautiful Is Perfect is naturally imperfect. The director has a good idea, but in the narrative of the story, the presentation of details, and even the value transfer and characterization, there are some problems of swallowing water, which makes people unable to see the particularly exciting points.

However, from another perspective, the number of domestic realistic movies has increased in recent years, and the thinking about real life and middle-aged anxiety has become deeper. Moreover, the realistic writing of fantasy love based on time and space travel actually provides a reference for many domestic movies, that is, how to creatively solve a real realistic problem in the image, which is a value of How Beautiful is Perfect.

@ 丨丨202023 "politics" meets you ② Technology empowers, improves quality and efficiency.

  [Editor’s Note] Boosting the economy, expanding consumption, stabilizing employment and improving people’s livelihood … In 2023, Henan Province introduced many important policies to promote high-quality economic and social development and constantly enhance people’s sense of gain, happiness and security. Looking back at the end of the year, let’s take stock of the policies that have changed our lives and look forward to a better 2024.

  For the software enterprises that have been awarded the national-level "Little Giant", each enterprise will be given a subsidy of no more than 5 million yuan … In 2023, Henan issued a series of important policies that are beneficial to science and technology, guiding the development of Henan’s science and technology. Let’s see how Henan can forge a long board and fill a short board in the field of science and technology.

  The "Henan Chain" construction implementation plan is coming! See how the blockchain changes your life and mine.

  On March 28th, 2023,General Office of Henan Provincial People’s GovernmentIssued the "Henan Chain Construction Implementation Plan (2023-2025)", accelerated the construction of new infrastructure of blockchain in our province, strengthened the application of blockchain in the field of government services, and created a new highland for blockchain technology and application.

  The "Implementation Plan" puts forward the goal of "Henan Chain" construction: by the end of 2023, the new infrastructure construction and management standards of "Henan Chain" will be basically established, and the provincial and pilot cities such as Zhengzhou, Kaifeng, Pingdingshan, Hebi, Puyang and Xinyang will complete the development of blockchain public infrastructure platforms and deploy them in government cloud. The provincial and municipal cloud link convergence network and data sharing chain architecture have been basically established, and a number of typical demonstration applications have achieved remarkable results. By 2025, the province’s integrated cloud link, integrated government network and data sharing chain will be fully completed, and the "Henan Chain" service system with multi-fields, multi-scenarios and unified standards will be fully completed, which will promote the overall optimization of the government service environment and drive the formation of a blockchain industry ecology with core competitiveness.

  > > Full text of the document: Implementation Plan for the Construction of Henan Chain (2023-2025).

Year-end Inventory @ Henan People 2023, "Politics" Meets Science and Technology Articles

  200 new instrument and meter enterprises! Henan issued a document to accelerate the innovation and development of high-end instrument industry

  May 9, 2023,General Office of Henan Provincial People’s GovernmentThe Implementation Plan for Accelerating the Innovation and Development of High-end Instrument Industry in Henan Province was issued, so as to accelerate the innovation and development of high-end instrument industry in the province, enhance the independent innovation capability and equipment level in key areas, build new competitive advantages in the future and create a new track for industrial development.

  How does Henan strengthen key core technology research? The "Proposal" proposes that the implementation of high-end instrument innovation projects will be intensified, product research and development and industrial innovation capabilities will be enhanced, the level of domestic substitution of high-end instruments will be improved, and the application scale will be expanded. We will fight hard for the localization of high-end scientific instruments, develop original and exploratory scientific instruments and equipment around major basic research issues, accelerate breakthroughs in key technologies of high-end measurement and analysis such as mass spectrometry, spectroscopy, chromatography and electron microscopy, and strengthen the supporting role of independent instruments and equipment for major basic research issues.

  > > Full text of the document: Implementation Plan for Accelerating the Innovation and Development of High-end Instrument Industry in Henan Province

Year-end Inventory @ Henan People 2023, "Politics" Meets Science and Technology Articles

  You can get a maximum subsidy of 10 million yuan! Henan "real money and silver" supports the transformation and upgrading of key industrial chains.

  On September 22, 2023, the People’s Government of Henan Province issued the Notice on Several Policies and Measures to Support the High-end, Intelligent, Green and Full-chain Transformation and Upgrading of Key Industrial Chains, and awarded the full-chain transformation and upgrading of industrial chains from seven major aspects and 27 detailed rules, with a maximum subsidy of 10 million yuan.

  The "Measures" clearly stipulate that enterprises (projects and platforms) that have obtained the national industrial Internet, big data industry development, service-oriented manufacturing, new information consumption demonstration projects, and the integration and development of next-generation information technology and manufacturing industries recognized by the State Council or the Ministry of Industry and Information Technology will be given a one-time reward of 1 million yuan. Support the construction of characteristic and regional industrial Internet platforms, and give the platform construction unit a subsidy of no more than 5 million yuan according to a certain proportion of the actual investment in software and hardware; Support manufacturing enterprises to apply the new generation of information technology to build intelligent application scenarios, and give no more than 500,000 yuan to outstanding intelligent application scenario construction units. For qualified manufacturing digital service providers, a certain proportion of subsidies will be given according to the technical service income provided by them around the digital transformation and intelligent upgrading of enterprises, with a maximum of 2 million yuan.

  > > full text of the document: "Some policies and measures to support the high-end, intelligent and green full-chain transformation and upgrading of key industrial chains"

Year-end Inventory @ Henan People 2023, "Politics" Meets Science and Technology Articles

  18 measures in five aspects! Henan "real money and silver" supports the high-quality development of software industry.

  On December 8, 2023, the General Office of the People’s Government of Henan Province issued Several Policies and Measures to Support the High-quality Development of Software Industry in Henan Province, and "real money and silver" supported the high-quality development of software industry in our province.

  "According to the statistics of the operation monitoring platform of the Ministry of Industry and Information Technology, as of October 2023, there were 599 unified enterprises in the province, and the software business income was 61.85 billion yuan, a year-on-year increase of over 30%. There are 288 software companies in the province, 66 with business income exceeding 100 million yuan, 5 with business income exceeding 1 billion yuan, 13 listed companies on the three major exchanges, and 33 listed on the New Third Board. " The relevant person in charge of the Provincial Department of Industry and Information Technology said: "In recent years, the provincial party committee and the provincial government have implemented the digital transformation strategy in depth, regarded the software industry as an important engine to promote high-quality economic and social development, seized opportunities, systematically planned and vigorously promoted, and the province’s software industry showed a good development trend."

  > > Full text of the document: Some Policies and Measures of Henan Province to Support the High-quality Development of Software Industry

Year-end Inventory @ Henan People 2023, "Politics" Meets Science and Technology Articles

   (Liang Qianwen, Zhang Jiaxuan, Guo Xuru)

4.9 points of "Change 5" broke 800 million poor taste in the first week. Can the audience recite this pot?

1905 movie network news  Fall asleep, be blown up; I fell asleep and was awakened by the explosion … … It is no exaggeration to say that this is the movie-watching experience. The film’s reputation in North America has long been on the street, and the score of China Douban has plummeted. The original score of 6.1 at the time of painting was already the worst in the series. Unexpectedly, the score collapsed again after the release, and it slipped directly to the current score of 4.9, which is not as good as Tiny Times 2. However, this kind of word of mouth still can’t resist the enthusiasm of mainland audiences. In the first three days, it contributed 800 million yuan to the box office of Transformers 5, far exceeding that of the United States. Should China audience recite this pot with poor taste?


The global word-of-mouth hit the street, and the box office in the mainland in the first week was 810 million, far exceeding that in the United States.

"Transformers 5" was only 15% fresh in rotten tomatoes, which became the lowest score in the series. North American audiences didn’t buy it at all, and the film only earned $69 million (about 480 million yuan) at the box office after five days of release. Although a large number of China media have reported this situation, the douban score of Change 5 in the mainland is also "terrible", but this is not enough to affect the receipt of tickets in China. On June 23rd, "Transformers 5" was painted in the mainland, and it attracted more than 300 million yuan on the first day of its release, and reached 810 million yuan in the first three days, almost double that of the United States. There is no doubt that the mainland ticket warehouse has once again become the savior of bad reviews in North America.


The freshness of rotten tomatoes in Transformers 5 is 15%, breaking the record of low score in this series.

A few days ago, Xiaogang Feng fired at the mainland audience in Shanghai, bluntly saying that there were so many junk movies in China, which was related to a large number of "junk audiences" who joined in. Xiaogang Feng even felt that "junk movies" often have a high box office. As soon as this statement came out, it attracted criticism from all directions. Nowadays, "Transformers 5" has staged a "spectacle" of word-of-mouth box office upside down in the mainland, which is a pot of poor aesthetics. Do China audiences want to recite it? In fact, the Douban score has been falling all the way, and we can know that the mainland audience is not in poor taste, but is fooled by the so-called "feelings".


Optimus Prime was tragically degraded into a supporting role advertisement and then criticized. The mainland guaranteed 2.6 billion yuan this time.


The story line of "Transformers 5" is chaotic and very boring. The bumblebee failed to "sell Meng", and the "absolute protagonist" Optimus Prime was not only pitiful, but also became an "idiot" this time, and staged a "swing" drama that was blacked out for one second and woke up in an instant the next, which made people have mixed feelings when watching the movie. Of course, Change 5 is also full of China advertisements, such as used cars, music websites, yogurt … … Everything, it is estimated that this is the reason why the mainland release version is 2 minutes longer than North America.


The settings of Bumblebee and Optimus Prime in this film have received many bad reviews.


The series does have a large number of fans in the Mainland, and this big IP has never failed in its ability to attract gold in China. Transformers series 1-4 have won 281 million, 428 million, 1.071 billion and 1.977 billion yuan in the mainland respectively. In 2014, it broke the box office record in the Mainland. After three years, "Transformers 5" made a comeback, and the box office of the film exceeded that of the previous work at zero point, the first day and the first week. However, compared with the film released on April 14th this year, there is still a big gap. The box office of Super 8 reached 1.33 billion yuan in the first three days, and finally it won 2.51 billion yuan in the mainland.


According to the box office situation of Transformers 5 in its first week and its declining reputation, it is hard for the film to surpass Fast and Furious 8 in the end. However, it is rumored that "Transformers 5" has a guarantee of 2.6 billion yuan in the mainland. At present, it seems that it is quite difficult to reach this figure.


IMAX 3D effect is still shocking, and it is still a great visual blockbuster.


Of course, even if you try your best to spit out the story of Transformers 5, you can’t deny the visual effect of the film, especially IMAX 3D, which is particularly effective. Whether it’s a deformed bumblebee driving at high speed or a huge and complicated Sebo Tanxing, it’s quite shocking. In addition, the director "Bomber Bay" bombed desperately this time, which dazzled the audience and made them very enjoyable.


Although the story of Transformers 5 is chaotic, the visual effect remains high.

According to michael bay, in order to achieve the truth and shock of the picture, Transformers 5 introduced the ultra-high resolution of 8192×4320 for the first time, as well as the method of IMAX 3D dual camera shooting, and the film also shot up to 98% of IMAX shots, creating a historical record. Judging from the visual effect alone, Transformers 5 is still quite successful, and it is still an awesome visual blockbuster.


Deep Sea: The Creation of Marine Narrative in Domestic Animated Films with Failed Stitching

Original title: Ocean Narration of Suture Failure

In the literary narrative spawned by farming civilization, Haijiang has rarely become the protagonist or home of the performance. With the strategy of building a maritime power gradually becoming clear, the literary creation of marine narrative is particularly urgent. The animated film Deep Sea not only takes the name of the sea, but also constructs a marine wonder with oriental characteristics with gorgeous special effects technology. This animated film, which has accumulated seven years’ achievements, should have started the ocean narrative of China’s animation after the "Journey to the West". However, the narrative hole caused by the lack of "main brain" eventually made the work fall into ruins and became a "sewing monster" of "four unlike".


The ambition of stitching: the mosaic of the story world


Deep Sea, with the shell of talking, focuses on creating a colorful oriental marine world. It is refreshing by borrowing classic texts such as Zhuangzi and using colors with traditional aesthetic charm. However, through the crowded and dazzling formal matrix of the work, it is not difficult for us to separate the familiar pre-text elements from its artistic world.


The internal and external structure of the Deep Sea Hotel reveals the traces of the soup house in the cave and the castle in Carl’s Moving Castle. Tang Popo, Chihiro, Bailong, Karl and Kaonashi, who regard money as the South River of life, are also in great coincidence with the mysterious sea elves. Because of the popularity of the nursery rhyme "Little White Boat", it is embedded in the climax of the work; At the end, Nanhe and Betelgeuse bid farewell to each other in the sea, almost recreating the classic lens.


This world construction, which combines Chinese and western cultures and is uneven in ancient and modern times, stems from the animation growth experience of the creative team, and also shows an artistic/commercial ambition of "winning the world". The biggest stitching of the film is to connect the fictional animation world with the real "bereavement of culture" emotions such as divorced family children’s problems and depression, trying to arouse the audience’s value resonance with transcendental emotional resonance and realize the appeal of animation intervention in reality.


However, the accumulation of complex and extensive elements did not bring steampunk aesthetic to the film. On the contrary, because of too strong and deliberate desire for expression, the above elements were reduced to mechanical platter, which failed to produce the due artistic effect. For example, the performance of the Deep Sea Hotel, with the push and pull of the camera, the over-saturated colors and shapes keep pouring into the audience’s sight, which certainly shows the hectic and crowded situation of the Deep Sea Hotel. However, compared with Spirited Away’s similar display of the soup house, Deep Sea fails to organically integrate this hectic and crowded situation with the extension of the plot, making the scene almost separated from the characterization and plot development, and becoming a dazzling skill field for the art group. The expression of "bereavement of culture" and children of divorced families could have been the core value of the work, but the whole narrative indulged in emotional venting, lacking reflection and discussion, and the realistic theme failed to help deepen the plot, which was only the oral highlight of film propaganda.


The absence of "main brain": the hollowing out of artistic connotation


Deep Sea brings together ancient and modern Chinese and foreign elements, but it can’t produce the artistic charm it deserves. In the final analysis, it is the lack of the film’s "main brain". Li Yu, a drama theorist in the late Ming and early Qing Dynasties, put forward the requirement for drama creation, that is, to make clear the story context and contradictions and conflicts, and not to spread branches and vines. Transplanting it into movies means that we should make clear in advance what stories to tell, what characters to portray and what ideas to express. It is precisely the ambiguity on these three issues that makes the artistic connotation of Deep Sea empty, leaving only the shell of picture/technology.


From the story level, the film could have reflected on the growth of children from divorced families closely around "finding a mother". However, because there are too many elements in the film that want to pay tribute or show off, this core story has been shaken repeatedly, and finally it has only become a dream, tears or slogan of staying in the house, and even until the end of the film, this core story has not been completely closed.


From the perspective of characterization, as the hostess, Betelgeuse has completely become a flat symbol figure. Artistic creation often gradually fills the character through various emergencies, and completes the image-building of the protagonist in the final contradiction and conflict. In Deep Sea, there is no trace of the growth of Betelgeuse. In the face of Tang Popo’s difficulties, Chihiro won affirmation with his courage, struggle and hard work. In the face of Nanhe’s refusal to release the sea elves, Alnitak only verbally "begged you" and obtained a series of opportunities through verbal entreaties. The deep sea hotel, which has maintained a one-star rating for a long time, has quickly climbed to four stars because of the washing and brushing of Betelgeuse. When the narrative line of the ocean reached its climax, the depression of Betelgeuse attracted a powerful frustrated ghost, and the whole ship was unable to fight it. It was at this time that the "in hindsight and in hindsight" worshippers knew that they had attracted the frustrated ghost, filled with self-reproach, and relied on the mumbling of "I’m not afraid of you" to inspire the fighting spirit of the whole ship and completely crush the frustrated ghost. This superficial narrative, instead of shaping Betelgeuse’s strength, courage and boldness, makes the particle ink special effects that cost a lot of money become vulgar and melodramatic accessories, and the hostess gradually deviates from the growth route and becomes a "crying only" rescuer.


From the perspective of concept expression, according to the original narrative logic or the value position of official propaganda, the belief of love and redemption should be expressed through the story of staying in the house. However, from the final presentation of the work, the story tells the story of children from divorced families "looking for their mothers", but it is Nanhe, a clown who has nothing to do with this core story, who provides love and redemption. Whether the love of people outside the family can save the cold inside the broken family is surely not a question that can give a definite answer quickly. What’s more, the film only began to show Nanhe’s redemption to Alnitak in the final stage, while the previous value expression focused on conveying the idea that the "mourning" of Alnitak would bring disaster to people around. The dislocation of the two dimensions makes the value expression of the film gradually deflect to the incorrect position that it is not necessary to "mourn" and that depression will bring disaster to the people around, which completely empties the artistic connotation of the work.


"Deep Sea" undoubtedly has an important contribution and demonstration significance to the exploration of marine narrative in domestic animated films, and its exquisiteness in form also shows the superb level of animation art skills and aesthetic taste. However, the most infectious artistic impact of the film stays on the exquisite posters. Once it goes deep into the story world, the audience will only feel the "broken flow and lost a bell" that is riddled with holes and difficult to justify. Although "rolling pictures" is the realistic demand of China Animation School in the new era, the lasting charm of film and television art still lies in the touching of stories and values to the audience. Instead of clinging to the production of colorful "poster movies", it is better to return to the original heart of narrative art and impress and infect people with good stories. (Author: Associate Professor Du Xiaojie, School of Journalism and Communication, Nanning Normal University)


China Mobile: In 2022, the operating income was 937.3 billion yuan, a year-on-year increase of 10.5%.

  On March 23rd, China Mobile released its annual results for 2022: operating income reached 937.3 billion yuan, up 10.5% year-on-year, of which communication service income reached 812.1 billion yuan, up 8.1% year-on-year; The revenue from digital transformation reached 207.6 billion yuan, a year-on-year increase of 30.3%; The net profit reached 125.5 billion yuan, an increase of 8.0% year-on-year, and the proportion of net profit to the income of the service remained high and remained stable; The return on net assets was 10%, an increase of 0.2 percentage points over the same period of last year, and it continued to lead the industry; Capital expenditure was 185.2 billion yuan, accounting for 22.8% of communication service income, down 1.6 percentage points year-on-year; Free cash flow was 95.6 billion yuan, which kept healthy.

  On the whole, China Mobile’s operating income has maintained double-digit growth, and the "second curve" of digital transformation income growth has been fruitful, with a more balanced and stable income structure, and its profitability, return on assets and cash flow have remained ahead of the industry for many years.

  The transformation and development have achieved remarkable results.

  China Mobile achieved remarkable results in its transformation and development in 2022. The total number of connections reached 2.94 billion, ranking first in the world, and the number of connections between things exceeded that of people. The customer scale and revenue scale of CHBN’s four major markets increased in an all-round way. HBN revenue accounted for 39.8% of communication service revenue, which increased by 8.4 percentage points in three years, and the revenue structure was further optimized.

  It is worth mentioning that in 2022, China Mobile’s digital transformation income contributed 79.5% to the increase of communication service income, accounting for 25.6% of communication service income, which is the first engine of revenue growth. In terms of industry digitalization, DICT revenue increased by 38.8% year-on-year to 86.4 billion yuan, of which big data revenue increased by 96.1% to 3.2 billion yuan, and 5G private network revenue increased by 107.4% to 2.55 billion yuan. In terms of personal and family digitalization, the value-added business income of smart families increased by 43.4% year-on-year to reach 29.7 billion yuan; Digital content revenue and financial technology revenue increased by 27.2% and 79.9% respectively.

  Four major markets exert all-round efforts.

  In the personal market, China Mobile’s revenue in 2022 reached 488.8 billion yuan, a year-on-year increase of 1.1%; The number of mobile customers reached 975 million, with a net increase of 18.11 million, and the net increase reached a three-year high. Among them, the number of 5G package customers reached 614 million, with a net increase of 227 million. The number of customers with equity integration reached 287 million, with a net increase of 96.43 million; The number of monthly active customers of mobile cloud disk reached 166 million, with a net increase of 30.65 million, ranking second in the industry in terms of customer scale; The number of customers using high-definition video for 5G new calls reached 91.9 million, with a net increase of 26.82 million. Mobile ARPU reached 49 yuan, with a year-on-year increase of 0.4%.

  In the home market, China Mobile’s revenue reached 116.6 billion yuan in 2022, a year-on-year increase of 16%; The number of home broadband customers reached 244 million, a net increase of 25.78 million; Gigabit home broadband customers reached 38.33 million.

  In the government and enterprise market, the revenue in 2022 reached 168.2 billion yuan, a year-on-year increase of 22.6%. The number of government and enterprise customers reached 23.2 million, a net increase of 4.37 million. Mobile cloud revenue reached 50.3 billion yuan, a year-on-year increase of 108.1%, and its comprehensive strength entered the first camp in the domestic industry.

  In 2022, China Mobile’s revenue in emerging markets reached 38.5 billion yuan, a year-on-year increase of 26.9%. International business income reached 16.7 billion yuan, up 25.4% year-on-year. Digital content revenue reached 21.3 billion yuan, a year-on-year increase of 27.2%.

  "two new types" accelerated progress

  China Mobile has accelerated its efforts to develop "two new types", namely, new information infrastructure and new information service system.

  "Double Gigabit" boutique network leads in an all-round way. China Mobile has further promoted the co-construction and sharing of the 5G network with China Radio and Television, scientifically coordinated the frequency resources of 700MHz, 2.6GHz and 4.9GHz, made great efforts to build the 700MHz base network, accurately built the 2.6GHz and 4.9GHz frequency bands, and promoted the indoor coverage construction in an orderly manner, so as to realize the continuous coverage of urban areas, counties and towns across the country and build the world’s largest 5G SA network. In 2022, China Mobile invested 96 billion yuan in the 5G network, and opened 1.285 million 5G base stations, including 480,000 700MHz 5G base stations, serving 330 million 5G network customers. China Mobile promotes the construction of all-optical Gigabit broadband network, and on the basis of 100% Gigabit capacity of urban OLT platforms, it promotes the extension of Gigabit capacity of rural OLT platforms, with 90% of rural OLT platforms having Gigabit capacity and 260 million households covered by Gigabit.

  China Mobile leads the computing network from concept prototype to industrial practice, and the computing network layout is continuously optimized. Optimize the "4﹢N﹢31﹢X" intensive ladder layout, with 467,000 IDC racks available for external use, with a net increase of 60,000; Strengthen the collaborative development of cloud network edge, and put into operation a total of over 710,000 cloud servers, with a net increase of over 230,000, and the computing power scale reached 8.0EFLOPS, with a net increase of 2.8EFLOPS. In 2023, China Mobile plans to invest 45.2 billion yuan in the computing network, an increase of 11.7 billion yuan compared with 2022, and plans to add more than 240,000 cloud servers.

  The development of empowerment in Taiwan has accelerated. China Mobile has made great efforts to promote the large-scale development and refined operation of the middle-level platform, and injected acceleration into the internal and external application and value realization of the capacity. By the end of December, 2022, China Mobile had 889 Taiwan-based capabilities, with an average of 13.74 billion calls per month, up 68.4% year-on-year, and its capabilities were realized by more than 10 billion yuan in the whole year. It launched the "AaaS﹢" ecological 100 million action for the society and the scale of ecological cooperation was constantly expanding.

  China Mobile adheres to the new information service system of "connectivity, computing power and capability" as the focus of product innovation, and achieves a breakthrough in information service supply. Mobile Cloud has built eight 3AZ high-quality resource pools, with the richness of one-point access resources ranking first in the industry, and the full-stack capability being self-controllable. The revenue share of public cloud has entered the top six in the domestic industry, the exclusive cloud ranks third, and the edge cloud ranks first; Promote the 9 one industry platform and gradually become the main force of first-line support, build more than 800 core functions, and support more than 1,100 5G projects.

  Yang Jie said that China Mobile will fully, accurately and comprehensively implement the new development concept, build a new development pattern, anchor the position of "world-class information service technology innovation company" according to the implementation idea of the "1225" strategy, and accelerate the "two transformations", that is, from leading in quantity and scale to leading in quality, efficiency and efficiency, from focusing on short-term and medium-term performance completion to focusing on medium-and long-term value growth, and make concerted efforts on "two new types" That is, innovation dividend, people’s heart dividend, reform dividend, talent dividend, and ecological dividend, and strive to promote high-quality sustainable development, strive to achieve sustained and good growth in income and profits, and continue to create greater value for shareholders and customers. (Reporter Wu Cong)