Pet theme "Say goodbye" exposure poster Zifeng Zhang Wang Jingchun premiered father and daughter


1905 movie network news On April 18th, the film Say Goodbye released two official posters. In the warm color background, interact with a puppy respectively; The former is smiling, and the eyebrows and eyes are full of innocence; The latter seems to be testing and teasing each other with the puppy, and the concentration of expression makes people laugh and feel warm. The film tells a story about "farewell" — — Little Man (Zifeng Zhang), a girl, tries hard to help people with odd jobs, striving to earn a "sea view room" for her dead mother, until a stray dog (Tata) accidentally comes into her life, and in her own unique way, makes Little Man learn to say the once-difficult "goodbye". The film is directed by producer and new director Dong Hongjie, starring Zifeng Zhang and Wang Jingchun, especially Tata.


Zifeng Zhang Wang Jingchun’s first performance of father and daughter strength partner acting guarantee


In the poster, a dog with gold and white fur licks Zifeng Zhang’s cheek enthusiastically. The puppy’s eyes are sincere, and the girl can’t help smiling. The two are close and lovely against the warm yellow background; Wang Jingchun held a piece of wood close to the puppy’s nose. Under his gentle gaze, the puppy looked up and sniffed. The picture was quiet and beautiful, and the atmosphere of warmth and healing was full of appeal. The title font in the upper left corner of the poster is also quite ingenious. The animal elements such as puppy paw prints and ears are vivid and vivid, and they blend with the childlike and slightly rough handwriting, which appropriately echoes the soft and light mood of the picture, striking and novel, making people shine.


The film is starring Zifeng Zhang and Wang Jingchun. The former is a new generation of powerful actors with many excellent works, and the latter is a veteran film emperor with unique acting skills. This time, he plays father and daughter for the first time, which makes people look forward to the spark of their partnership. Zifeng Zhang has never been afraid to try all kinds of different roles since she became an artist. No matter Chen Chen, who is pure and enthusiastic, or Enron, who is tough and stubborn, she has touched countless audiences because of her pure and sincere interpretation. This time, it is an unprecedented new attempt to play a girl who lost her mother in her early years and made a living by doing odd jobs by transporting goods. She keeps company with missing and loneliness all day long, and performs a healing journey with stray dogs. Wang Jingchun once won a number of Best Actor awards at home and abroad for his forbearing and restrained father role in movies. In recent years, besides being active on the big screen, he has also created lively and grounded people in many high-quality dramas with both popularity and reputation. In the poster, he is kind and friendly, and gets along well with the puppy, which adds a little warm imagination to the father he played this time. Of course, there is another special star who can’t be ignored — — Tata, the puppy actor who plays the stray dog in the film. Although the poster released this time only gives people a glimpse of its furry head, it is enough to make the audience, especially the pet fans, love it and be curious about the film.


The theme of pets heals people’s hearts, and the master works hard to interpret affectionate farewell.


In recent years, with the sharp increase in the number of pets and pet owners, the precious and intimate emotional connection between human beings and pets has become increasingly difficult to ignore. In the hearts of many pet owners, these lives that need their care but bring them companionship, peace and happiness without reservation should no longer be called "pets", but family members, which are their soft reliance in the face of ordinary busy life, and are indispensable and irreplaceable existence in life. Xiao Man, a girl played by Zifeng Zhang, has the greatest wish to buy a "sea view room" for her dead mother. In order to realize this important wish, she worked hard to save money among all kinds of freight odd jobs, during which an unexpected encounter with a stray dog (Tata ornaments) changed her life; Xiaoman saw the same loneliness and fragility from this strange life, so she gradually grew up in the process of giving time and love to the puppy, and learned to face the loss and say goodbye to the person she loved and the past. The film "Say Goodbye" cuts in from the perspective close to the present life, seemingly aiming at the relationship between people and pets, but in fact it also looks deep into the secret corner of people’s hearts, explores the truth of companionship and loss, and initiates thinking about life and love.


Director Xue Xiaolu is the producer of this film. She has always been good at sketching and presenting the warm little things and sincere feelings of ordinary people in daily life from a plain and delicate perspective. Whether it is a soft and strong father and son who depend on each other, or a story of a little person who is full of human fireworks and real grounding, as a creator who is good at observing life, there is no doubt that she knows how to talk about "love" and "warmth" Director Dong Hongjie is a newcomer, and Goodbye is his first cinema feature film. This time, she cooperated with producer Xue Xiaolu and chose this story about the relationship between people and pets and farewell, taking a step towards more personal and intimate feelings, which is not only a breakthrough in theme expression, but also a touch of scarcity in domestic films. Let’s wait and see!


The film "Say Goodbye" is produced by Xue Xiaolu, directed by newly-appointed director Dong Hongjie, starring Zifeng Zhang and Wang Jingchun, and starring Tata in particular. Let’s look forward to the film landing in the cinema and meeting the audience as soon as possible!


Out of Fire actor’s acting skills are well received, and the main creator shares behind-the-scenes details.


1905 movie network news Directed by, starring,,,, and, the May 1st disaster action movie held its premiere in Beijing on April 22nd. The response to the event was enthusiastic. Once the film was shown, it was praised by ordinary audience, frontline firefighters and firefighters’ families. The real rescue scene and rich emotional expression made the film rated as "a disaster action blockbuster not to be missed in May 1st" by many viewers. Inspired by many real rescue incidents, the film tells the story of an unprecedented chemical explosion threatening the whole city. Facing the life-and-death test of putting out a fire and saving people, the moving story of a group of members of the fire rescue station going through fire and water with flesh and blood will be officially released on April 28, and will be shown ahead of schedule on April 27.

 

Peking University premiere was praised by firefighters and their families.

At the first stop of the Beijing premiere of the film Out of Fire, director Peng Shun made a surprise appearance in Peking University with the leading actors Du Jiang, Wang Qianyuan and Elvis Han, and exchanged views with the students after the screening. Many students were deeply impressed by the display of modern rescue equipment and the portrayal of firemen’s humanistic care in the film. A student from Guanghua School of Management said: "We saw the introduction of many modern fire-fighting equipment in the film, such as the dry powder fire truck for high-rise buildings and the’ water dragon’ fire-fighting robot. I am very excited to have such a work to let us see the modern progress of fire fighting in China, and I believe that the application of technology can save more firefighters’ lives." Some students also paid attention to the portrayal of firefighters’ psychology in the film. A psychology major said: "Zhao Yingqi, the stationmaster, quickly adjusted his emotions and continued to command calmly when his comrades died. The powerful psychological energy behind him made me admire and thank every firefighter for his contribution." A girl whose boyfriend is a fireman also said frankly: "I have a great resonance with the plot of firefighters getting along with their families. Because of the particularity and danger of the profession, the fireman’s brave figure is behind his family’s worries and anxieties. This film reflects many real situations and is of great social significance."

 

The second stop of the Beijing premiere of the film Out of Fire came to Wanda Studios, and many viewers were in tears not long after the film was shown. In the film, the firemen face the fire and build a line of defense with their flesh and blood, which deeply moved the audience: "They are ordinary people, not omnipotent, but doing their best." "There are no quiet years, but someone is carrying the burden for us. I hope every firefighter can be safe." Several real firefighters at the scene expressed their feelings: "When I saw the story of firefighters being injured in the film, it reminded me of my comrades around me." "I am afraid that my parents will be more worried about me after watching the movie, but I have no regrets about becoming a firefighter. Saving people, fighting fires and rescuing are all our duties!" As the strong pillar and backing behind the firefighters, many firefighters’ families who came to watch the movie also choked after the screening: "The film shows all the hard work of firefighters, and firefighters try their best to protect everyone. As their family, I will also try my best to protect our little home."

 

The main creative acting is well received, and it is blunt that firefighters are real heroes.

At the Beijing premiere of the film Out of Fire, several masters shared the details of behind-the-scenes shooting with the audience. In order to restore the most real and shocking rescue action under the disaster, director Peng Shun revealed: "A part of the explosion point that did not inform the actor’s position was buried at the scene under the condition of ensuring safety, only to capture the most real actor’s reaction." Talking about the impressive shooting moment, Elvis Han said: "When shooting the scene of the explosion of the oil tanker, I really experienced the fire fighting in full combat uniform and found it extremely exhausting. It is very difficult to breathe even wearing an oxygen mask in the thick smoke, and it is not easy for firefighters. " In addition, the actors’ delicate tear-poking performance in the film was also full of praise. Some viewers praised Wang Qianyuan’s incisive interpretation of stationmaster Zhao’s responsibility and firmness, and the charm of "retrograde" infected everyone. There are also audiences who shed tears when they saw Han Kai, the correspondent played by Du Jiang, hand over the oxygen mask symbolizing the passage of life to his sweetheart at a critical moment. The film not only shows the bravery of firefighters, but also depicts the tenderness under fortitude.

 

At the scene of the event, Li Jin, one of the film planners of the film Out of Fire and former deputy director of the Beijing Fire Bureau, also said after the screening: "I choked and cried several times during the movie, thanking the master for performing a live firefighter’s soul. The film presented the ordinary, great and love of firefighters. Every rescue medal has half of firefighters and half of their families." In the warm atmosphere, after watching Dad’s movie, Uh-huh also shared his feelings of watching movies: "Heroes are really hard to be, firefighters are real heroes!" For the part of Han Kai’s emotional line in the film, I was moved bluntly: "Out of Fire made me feel the most extreme romance." In addition, the director who came to help the film also said: "There are always some occupations in life, which may be around us but are easily overlooked. The film makes more people know about them, and also presents the feelings of firefighters with very advanced expressions." In the post-screening exchange, another girl asked actor Ham about her feelings of being a fireman. Ham said frankly, "Every experience is a nutrient for growth, and I thank the actor’s career for giving me motivation and energy. I also hope that through this movie, firefighters can walk into everyone’s hearts. "

 

On the same day, several Xinjiang firefighters who participated in the film promotion song "I am an ordinary firefighter" also specially came to the scene to sing with the masters. The sincere songs made it difficult for the "Flame Blue" to experience the ups and downs and hardships. Tong Liya also said frankly: "I feel the ordinary and greatness of firefighters, and the existence of firefighters makes us feel at ease." Wang Ge, an actor in the rescue brothers group who was unable to attend in person, sent a blessing to Li Guangfu, the actor of Chinese Bin’s father in the film, through a touching VCR: "There are some words I want to tell my father for Wang Wenbin — — Dad, happy birthday, I’m your son Wang Wenbin! And dad, I’m sorry, I don’t regret being a fireman’s son. " The fire fighting belief extending from the screen to reality and the true feelings of "father and son" touched everyone.


Knowledge short video science popularization is more heart-warming.

  "Teacher Lu playing with bones" Lu Jing put the bones of fish head, braised chicken and Beijing roast duck together into a whole skeleton, creating a kind of "visual sense of paleontology museum".


  Dai Jianye, a professor of "Debris Flow", told the story of Li Bai, Du Fu and Gao Shi joining hands to visit famous mountains, visit immortals and refine the elixir, which reappeared the prosperous time of the Tang Dynasty.


  Gong Gongjun, who only made a noise but didn’t show up, took everyone to visit every corner of the Forbidden City and quoted the classics to tell the cold knowledge and little interesting things of the Forbidden City.


  With the development of short video platform, more and more content creators have emerged to share and spread knowledge. They are popular science experts who have knowledge, love sharing and are familiar with skills. These high-quality content supplies meet and create a huge demand for knowledge.


  Professor Hu Baijing, Executive Dean of School of Journalism, Renmin University of China, believes that the rise of short video platform has promoted the expansion of knowledge production from elite to the public, making knowledge more personalized and scene-oriented, and at the same time making it possible for knowledge to be universal, knowledge to be promoted, and knowledge to be shared and co-created.


  


  Small but refined, making universal knowledge close to reality.


  "Tang Xuanzong released Li Bai from the court, that is, he was given a sum of money to get rid of him: you are not cut out to be a prime minister. Li Bai went to Luoyang from Chang ‘an, and Du Fu was a fan of Li Bai. Li Bai was kind enough to let him meet him. After meeting him, he admired Li Bai to death. I don’t know whether Li Bai plays cowhide well or is charming. Anyway, Du Fu listened to his words and started from Luoyang, Henan Province to Hebei and Shandong with his eldest brother. What for? Looking for immortals, picking fairy grass and refining elixir, I met Gao Shi halfway … "This is the story that happened in 744 AD and was called the meeting of the sun and the moon in China literary world by Wen Yiduo. Only Confucius can match it when he saw Lao Zi.


  Although it doesn’t sound formal, this remark is by no means a fabrication by Dai Jianye, a professor at the College of Literature of Central China Normal University. The experiences of Li, Du and Gao in seeking immortality and monasticism are reflected in several poems of Du Fu. Dai Jianye lamented that it was a generation of romantic people.


  When this lecture video was put on Tik Tok, Dai Jianye didn’t know what the latter was. More than a year later, he became Professor online celebrity known as the Debris Flow. The Tik Tok has nearly 4 million fans and tens of millions of likes.


  The "big family" living in Hefei is a lawyer with nearly 10 years of financial work experience. In her spare time, she uses short videos to give netizens common knowledge of popular science and economics.


  The "treasure family" found that the public is very curious about knowledge, but many people have no chance to receive economic education, lack basic knowledge of wealth, and have no concept of risks and benefits. If the public can learn more about economics, they may be able to avoid some losses. Some netizens left a message under the short video she posted: "Fortunately, I saw that you were not fooled by the Ponzi scheme, and my friends around me pressed hundreds of thousands of yuan on a financial platform."


  In the era of short video, knowledge levels are diversified and symbiotic, including authoritative scientific theories, life tips and workplace office skills to meet the different knowledge needs of different audiences. The sharers of knowledge are not necessarily high-ranking experts and scholars, but also life experts who are familiar with their own fields.


  Compared with the traditional graphic form, short video communication knowledge has four characteristics: immediacy of knowledge dissemination, personalization of knowledge presentation, manifestation of invisible knowledge and popularization of complex knowledge.


  Zhao Yan, President and Editor-in-Chief of China Science Newspaper, said that a short video of 15 seconds to 1 minute condensed the serious knowledge on weekdays and passed it on to the audience in a more visual form, which changed the boring appearance of knowledge and narrowed the distance between the public and cultural knowledge. Knowledge sharing and linking with short videos not only broadens the boundaries of knowledge, but also brings knowledge inclusiveness close to reality.


  Promote the value shift of Internet content industry. 


  In the eyes of knowledge creators, short videos have become the primary tool for them to spread and exchange knowledge.


  Xiang Bo, who works as a chemistry teacher at Guangyuan Middle School in Sichuan Province, said that his own class could only affect 40 or 50 students in the classroom. "But now I am a teacher shared by more than 6 million fans. Making good use of communication tools can eliminate the time and space barriers of knowledge dissemination and light up more people’s enthusiasm for chemistry. "


  Lu Jing, an associate researcher at the Institute of vertebrate paleontology and Paleoanthropology, Chinese Academy of Sciences, feels that doing popular science on short videos is a "new and wonderful experience". Before that, she didn’t expect that the mobile internet platform could tilt resources to serious knowledge creators and content like her. Short videos made her find a hyperlink to share knowledge with the world, and the feedback from "fans" became her motivation to persist in doing popular science. "I feel that short videos make the way to do knowledge on the Internet wider and wider."


  The purpose of people’s initial use of short video software is mostly entertainment and leisure, but in a highly fragmented and entertaining viewing environment, it is easy to have a sense of emptiness and aesthetic fatigue after a long time. The emergence of knowledge-based content, like a clean stream, can fill the gaps in people’s hearts.


  Wang Xiaohong, a professor at Communication University of China, pointed out that with some Internet platforms successively launching measures to spread service knowledge, "knowledge content has gained unprecedented attention in the Internet industry. This trend reflects the upgrading of Internet content from single entertainment to knowledge. It can be said that the short video platform has driven the value shift of the Internet content industry. "


  For users, short videos break the original time-space limitation of knowledge intake, allowing people to use their spare time to study anytime and anywhere. At the same time, short videos present knowledge in the form of concise and clear knowledge points, and ignite users’ interest in further in-depth learning.


  Therefore, on the one hand, short video greatly reduces the threshold and difficulty of knowledge reception, mobilizes the enthusiasm of the public to create and disseminate knowledge, and realizes co-creation; On the other hand, short videos take social interaction as a link, breaking down the barriers of knowledge dissemination, allowing knowledge to reach more people and realize sharing.


  Provide a better environment for knowledge content creation


  "Information creates value. Among the many values created by information, the value of knowledge dissemination is the highest." Zhang Yu, vice president of ByteDance, believes that continuous investment in knowledge content will benefit the sustained and healthy development of the entire Internet content industry.


  "As a platform or technology, if high-quality content is not occupied, then harmful content will be occupied." Dai Jianye said, "Short videos have both pictures and sounds, and you can also add words, which is definitely a very good way to spread. Algorithms and traffic tell us what kind of articles and videos are the most popular and what kind of knowledge people like, which not only enables the author to tailor them accurately, but also enables the network to deliver them to the door regularly and quantitatively, which profoundly affects the production of knowledge. Those popular knowledge will be churned out in large quantities, but the neglected knowledge will not be produced. "


  Dai Jianye’s viewpoint is being verified by practice. At the "2019DOU Knowledge Creator Conference" held in Beijing a few days ago, Zhang Yu introduced that as of December 2, 2019, the number of knowledge content creators with over 10,000 fans in Tik Tok had exceeded 74,000, and a total of 19.85 million high-quality knowledge short videos were created, with a cumulative broadcast volume of more than 1.9 trillion; Each short video of knowledge has reached nearly 100,000 people.


  At present, all major short video platforms have built their own content pools, focusing on providing young people with high-quality content such as teaching, calligraphy and painting, parenting education, human history, traditional culture, handcrafting, natural science popularization and so on. For example, the Encyclopedia, a knowledge label area initiated by Aauto Quicker, and the DOU Knowledge Plan and the Non-legacy Partner Plan initiated by Tik Tok in conjunction with the Science Communication Bureau of Chinese Academy of Sciences, etc.


  However, at present, the overall proportion of these contents is still low, and the total amount is still insufficient. In the future, various short video platforms will continue to exert their efforts to provide a better environment and more support for knowledge content creation.


  In addition, regarding the view that short video learning is fragmented, Chen Zheng, a teacher at the National Physics Experimental Teaching Demonstration Center of Beijing Jiaotong University, said in an interview with the media: "Short video really can’t achieve the effect of systematic teaching, nor can it train professionals, but at least it can do one thing, that is, open a door. I teach physics, and my goal is to show some basic world outlook and methodology to the audience, especially teenagers, through these fragmented puzzles. When they collect enough’ fragments’, they master their internal connections and can spell out a complete picture of the world. "


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